Role Summary We are looking for a Monetization Specialist – Expansion to reduce involuntary churn and improve failed-payment (FTC) recovery for McAfee's subscription base. Sitting on the Expansion team, you will own the strategy and execution of messaging, product, and payment enhancements that keep paying customers subscribed when a payment fails, or before it does. This is a hybrid role based in either our Ireland or Spain hubs. You may be required to travel to the US as needed; when not onsite, you will work remotely from your home location. Position Details
About the Role
As a Monetization Specialist – Expansion, you will support initiatives that protect recurring revenue by preventing and recovering failed payments across the customer lifecycle. You will work across three levers: messaging enhancements (pre-dunning, dunning, grace period, expiration, and reactivation journeys), product enhancements (in-product experiences that surface and resolve payment issues), and payment enhancements (retry logic, payment method updates, and billing flows). You will partner closely with Payments, Martech, Product, Analytics, Engineering, and Lifecycle Marketing to turn insights into tested, measurable improvements.
Key Responsibilities
• Own the FTC recovery strategy and roadmap across messaging, product, and payment enhancements, with clear targets for recovery rate, churn reduction, and retained revenue.
• Improve recovery journey performance through higher testing velocity, messaging optimization, and disciplined experimentation across email, in-app, push, SMS, and landing pages.
• Develop prevention programs that reach customers at risk of involuntary churn before a payment failure occurs (for example, expiring cards and payment method health).
• Partner with Payments and Engineering to identify and implement payment enhancements such as retry logic, payment method update flows, and billing experience improvements.
• Partner with Product and Martech to deliver new recovery capabilities and customer touchpoints, including in-product experiences.
• Identify friction points and segmentation opportunities to personalize recovery and prevention experiences.
• Build and maintain a prioritized testing roadmap, sizing opportunities and sequencing initiatives by expected impact.
• Establish performance reporting with Analytics, and deliver recommendations and learnings in recurring business reviews and monetization readouts. About You:
• 5+ years of experience in subscription businesses, CRM, lifecycle marketing, retention, or monetization roles.
• Hands-on experience reducing involuntary churn or improving failed-payment recovery.
• Working knowledge of payments and billing, including payment failure causes, retry strategies, and recovery stages such as pre-dunning, dunning, grace period, expiration, and reactivation.
• Experience with CRM and customer engagement platforms (Braze preferred), including segmentation, journey orchestration, experimentation, and measurement.
• Strong analytical skills, with the ability to size opportunities, prioritize, and turn data into an actionable testing roadmap.
• Proven ability to work cross-functionally with Payments, Martech, Product, Analytics, Engineering, and Marketing teams.
• Comfortable managing multiple workstreams while maintaining speed of execution and focus on business impact.
• Experience in consumer technology, cybersecurity, telecom, streaming, media, fintech, or SaaS subscription businesses is a plus. #LI-Hybrid Company Overview McAfee is a leader in personal security for consumers. Focused on protecting people, not just devices, McAfee consumer solutions adapt to users’ needs in an always online world, empowering them to live securely through integrated, intuitive solutions that protects their families and communities with the right security at the right moment. Company Benefits and Perks We work hard to embrace diversity and inclusion and encourage everyone at McAfee to bring their authentic selves to work every day. We’re proud to be Great Place to Work® Certified in 10 countries, a reflection of the supportive, empowering environment we’ve built where people feel seen, valued, and energized to reach their full potential and thrive.
We offer
a variety of social programs, adaptable work hours and family-friendly benefits to all of our employees.
• Bonus Program
• Pension and Retirement Plans
• Medical, Dental, and Vision Coverage
• Paid Time Off
• Paid Parental Leave
• Support for Community Involvement We're serious about our commitment to diversity which is why McAfee prohibits discrimination based on race, color, religion, gender, national origin, age, disability, veteran status, marital status, pregnancy, gender expression or identity, sexual orientation or any other legally protected status. Job Applicant Privacy Notice Please click here to view and download the Job Applicant Privacy Notice, which applies to all McAfee job applicants who are residents of the state of California.
📌 Monetization Specialist – Expansion (Madrid)
🏢 Mcafee
📍 Madrid