- Design and own the end-to-end Telco customer lifecycle strategy, from onboarding to pre-renewal stages.
- Define and implement post-purchase and always-on CRM campaigns to increase engagement and customer value.
- Lead onboarding communications and customer education initiatives to improve product adoption and satisfaction.
- Develop cross-selling and upselling strategies throughout the customer contract lifecycle.
- Coordinate campaign implementation with Digital, CRM, Compliance, Marketing, and local country teams.
- Align lifecycle activities with customer insights, retention strategies, and CX/NPS objectives.
- Integrate telecommunications propositions into the company's broader Loyalty ecosystem.
- Share best practices and drive process standardization across international markets.
- Monitor business performance metrics and continuously optimize lifecycle initiatives to improve customer retention and profitability.

¿A quién buscamos (H/M/D)?

- Bachelor's degree in Business Administration, Marketing, Digital Business, or related disciplines.
- Proven experience in CRM,



customer lifecycle management, loyalty, or customer engagement roles.
- Strong understanding of customer journey design and campaign execution.
- Experience translating customer journeys into actionable communications and engagement programs.
- Strong commercial mindset with experience driving customer value, retention, and loyalty.
- Previous exposure to telecommunications, mobile subscriptions, SaaS, or other subscription-based businesses is highly desirable.
- Ability to work in international and cross-functional environments.

¿Cuáles son tus beneficios?

- Salary from 60.000 EUR to 80.000 EUR.
- Versátil working model, continuous training, wellness initiatives, and employee discounts.

Please apply if your experience matches the requirements for this Expert Telco Loyalty & Customer Lifecycle (M/F/D) role

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Pol Huerta

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JN-102026-7128921

📌 (Telco Experience) CRM - Loyalty & Customer Lifecycle (El Prat de Llobregat)
🏢 Michael Page
📍 El Prat de Llobregat