Building the Future of Crypto Our Krakenites are a world-class team with crypto conviction, united by our desire to discover and unlock the potential of crypto and blockchain technology.
Kraken is a mission-focused company rooted in crypto values.
As a Krakenite, you'll join us on our mission to accelerate the global adoption of crypto, so that everyone can achieve financial freedom and inclusion.
As a fully remote company, we have Krakenites in 70+ countries who speak over 50 languages.
Kraken is committed to (industry-leading security)(), (crypto education)(/), and (world-class client support)(/) through our products like (Kraken Pro)(/), (Desktop)(), (Wallet)(), and (Kraken Futures)(/).
Proof of workThe teamThe paid growth team owns the strategy and execution of performance marketing campaigns globally in support of Kraken's user acquisition objectives.
Reporting to the Director, Paid Marketing, we are seeking a seasoned performance marketer with deep expertise in performance DSPs and paid social, to lead channel strategy, planning and activation of user acquisition campaigns with a focus on bringing new transacting users into the Kraken suite of products, including: In this role, you will own and optimize Kraken's paid strategy across DSPs including Liftoff, and Yahoo, as well as Snap & Reddit - ensuring that campaigns are data-driven, aligned with growth objectives, and deliver strong ROI.
The idóneo candidate will have a deep understanding of the crypto/web3 landscape and a passion for data and analytics.
They should also have strong experience driving user acquisition across both web and app across a variety of different regions globally.
Our in-house performance channel leads play a critical role bridging growth strategy and hands-on channel experimentation—bringing analytical rigor, creativity, and curiosity to uncover incremental growth in support of our acquisition efforts across the entire Kraken suite of products.




This is a fast-growing team full of some of the best marketing talent in the world, with deep expertise and conviction in the crypto space.
The opportunityLead paid DSP and social strategy, development, and execution to scale Kraken's growth globally.Monitor, analyze, and report on campaign effectiveness, providing detailed analysis and strategic recommendations for continuous improvement.Effectively manage a multi-million dollar monthly performance marketing budgetDrive continuous campaign improvement through rigorous KPI analysis, testing and optimization to scale user acquisition within paid search.Collaborate with cross-functional teams, including creative, data analytics, product marketing and regional growth to align on campaign goals and strategies.on performance marketing experienceExperience in consumer tech products with a focus on transactional goals and demonstrated ability to optimize campaigns beyond the initial install or sign up.Comfortable with analytics tools, attribution models, and performance metrics.Excellent project management skills with the ability to manage multiple projects simultaneously.Data-driven: Strong ability to model performance, assess signal, and kill tests quickly.Please note, applicants are permitted to redact or remove information on their resume that identifies age, date of birth, or dates of attendance at or graduation from an educational institution.
We consider qualified applicants with criminal histories for employment on our team, assessing candidates in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance.
Whether that's based on race, ethnicity, age, gender identity, citizenship, religion, sexual orientation, disability, pregnancy, veteran status or any other protected characteristic as outlined by federal, state or local laws.
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📌 Full Remote Performance Marketing Manager (La Coruña)
🏢 Kraken
📍 La Coruña