Key responsibilities
Leads the building, development and delivery of strategic omni-channel marketing plansContinually monitors current marketing trends, new technology solutions and competitive strategies
- and then translates them into new marketing ideas for clientsShows a strong understanding of differences in marketing to customers in different verticals and environmentsDevelops trusted, long-term relationships with key client contacts and executivesEnsures meaningful client value is delivered through a mix of best-practice solutions, skills, capabilities and original thinkingManages team members to deliver strategy projects correctly and on-timeCollaborates and develops relationships with internal teams (account management, operations, creative, analytics etc.) and partner agencies to understand the feasibility of cross-channel recommendations/ plansIdentifies key data points and measurements to show the impact of our approach and strategy on the client's businessLocation:MadridBrand:MerkleTime Type:Full timeContract Type:Permanent
📌 Senior CXM Strategist (Madrid)
🏢 Dentsu International Americas
📍 Madrid
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