Clickbait Agency is a performance-driven Google Ads agency working exclusively with 8 and 9-figure ecommerce brands. Our focus is simple: build and scale profitable cold-traffic campaigns on Google Demand Gen and the Display Network through world-class media buying and creative strategy. We manage significant advertising budgets, work with some of the fastest-growing ecommerce brands, and constantly test new angles, audiences, and funnel structures to improve performance. We're building a team of high-level operators who take ownership, think analytically, and thrive in a fast-paced environment.

Role Overview We're looking for an experienced Google Ads Media Buyer who lives in Demand Gen and Display, running static ads to direct-response funnels like advertorials, listicles, and comparison pages. You should have hands-on experience driving cold traffic at scale, running multiple angles into matching landing pages, and obsessing over ad-to-page congruency to keep funnels converting as spend climbs.

Hands-on experience managing at least six figures in monthly ad spend on a single account is required, along with a clear understanding of what it takes to scale cold traffic profitably. Broader Google Ads experience (Search, Performance Max, Shopping) is a plus, but this role centers on static Demand Gen and Display feeding advertorial and comparison funnels. This is idóneo for someone who enjoys analyzing data, testing angles aggressively, and collaborating closely with creative strategists to continuously improve funnel performance. This is a fully remote position.

Key Responsibilities

Build, manage, and scale Google Demand Gen and Display campaigns for ecommerce brands

Drive cold traffic profitably while maintaining target CPA, ROAS, or MER

Run multiple creative angles into matching advertorials, listicles, and comparison pages, maintaining tight ad-to-page congruency

Develop and execute static ad testing plans in close collaboration with creative strategists





Scale winning angle-to-funnel combinations while protecting efficiency

Analyze campaign and funnel performance and identify opportunities for growth

Launch and manage A/B tests across angles, audiences, static creatives, bidding strategies, and landing pages

Monitor account health, pacing, and budget allocation

Build reports and communicate insights to internal team members

Identify performance bottlenecks across the full ad-and-funnel journey and develop solutions

Stay current with Google Ads platform updates, automation features, and best practices

Contribute to improving internal media buying systems and processes

Qualifications & Requirements

3+ years of hands-on Google Ads media buying experience

Extensive experience running Demand Gen and/or Display campaigns with static creative

Proven experience driving cold traffic to direct-response funnels (advertorials, listicles, comparison / pre-sell pages)

Demonstrated experience running multiple angles into matching landing pages for congruency

Proven experience managing $100,000+ USD per month on a single ecommerce account

Strong understanding of attribution, conversion tracking, and performance analysis

Track record of scaling cold traffic profitably

Comfortable making decisions based on data rather than assumptions

Strong analytical and problem-solving skills

Ability to work independently in a remote environment

Excellent communication and organizational skills

Preferred Skills & Bonuses

Experience with advertorial / listicle / comparison-page funnel structures

Experience managing Google Search, Shopping, or Performance Max campaigns

Experience working with 7, 8, or 9-figure ecommerce brands

Experience using Triple Whale, Northbeam, Hyros, or similar attribution platforms

Experience collaborating closely with creative teams on static ad concepts

Familiarity with direct response marketing and copywriting angles

Experience running international campaigns

Comfortable using AI tools to improve workflow efficiency

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📌 Senior Google Ads Media Buyer — Demand Gen & Display (Advertorial / Comparison Funnels) (Mogán)
🏢 Ad-Lab
📍 Mogán