Customer Lifecycle Management- Intern(ENG) (Madrid)

Customer Lifecycle Management- Intern(ENG) (Madrid)

31 oct
|
Free2move
|
Madrid

31 oct

Free2move

Madrid

Created in 2016, Free2move ? simplifies mobility by offering a wide range of services to meet everyone's ? travel and mobility needs. With Free2move, you can rent a city car for shopping, book a car for your stay in Italy ?️, or reserve a car park for a weekend in Paris — all in one click through our web and mobile platforms ? Born from the merger of the Stellantis Group ? and the start-up TravelCar, Free2move has rapidly established itself as a key player in the mobility industry, thanks to its agility, innovation and entrepreneurial spirit. ? Today, Free2move is the #1 mobility reflex for more than 6 million users ?. We operate in 170+ countries across 5 continents ?, in 30 languages and 26 currencies. More than 5,000 partners trust us, with several hundred thousand vehicles available worldwide. If you want to join a team of 650+ experts ? and contribute to bold international projects, you're in the right place ? You will evolve in an ultra-dynamic, innovative, agile and international environment, working alongside talented ❤️ teams with multidisciplinary skills, at the crossroads of the digital ecosystem and the fast-changing automotive sector. ? JOIN US ? It's exciting, you'll see ? Our environment:
• International B2C environment within the Carsharing business.
• Customer Lifecycle Management (CLM) team working at the intersection of Marketing, Data and Customer Experience.
• Close collaboration with Marketing Analytics, Product, local markets and cross-functional teams.
• Fast-paced, data-driven environment focused on customer engagement, retention and business growth.
• Opportunity to work with Salesforce Marketing Cloud (SFMC) and contribute to customer journeys across different markets. Your next

missions:
• Support the end-to-end customer lifecycle, from acquisition and activation to engagement, retention and loyalty.




• Analyze customer data and campaign performance to identify growth opportunities and friction points.
• Support the creation, optimization and monitoring of automated customer journeys using Salesforce Marketing Cloud.
• Contribute to initiatives aimed at increasing Monthly Driving Users (MDU) and customer engagement.
• Monitor campaign performance at city level and identify opportunities for local optimization.
• Support the personalization of CRM campaigns to improve engagement and reduce unsubscribe rates.
• Conduct deep dives into active customer journeys and propose improvements based on data and insights.
• Collaborate with cross-functional teams to translate business requirements into effective CRM solutions.
• Support ad-hoc CRM requests and ensure timely delivery of operational activities. Technical & Hard

Skills:
• Currently pursuing or recently completed a degree in Marketing, Business, Data Analytics, CRM, Digital Marketing or a related field.
• Strong analytical and problem-solving skills.
• Good understanding of CRM and customer lifecycle management principles.
• Strong interest in data-driven marketing, customer engagement and retention.
• Comfortable working with data and extracting actionable insights.
• Good knowledge of Excel; experience with data visualization or analytics tools is a plus.
• Interest in marketing automation and CRM platforms.
• Experience with Salesforce Marketing Cloud (SFMC) is a strong plus.




• Ability to understand business requirements and translate them into actionable solutions.
• Strong written and verbal English communication skills.
• Previous experience in CRM, marketing, analytics or a related field is a plus. Soft

Skills:
• Analytical and data-driven mindset.
• Curious and eager to learn.
• Proactive and solution-oriented.
• Strong attention to detail and commitment to quality.
• Organized and able to manage multiple priorities.
• Comfortable working in a fast-paced and international environment.
• Strong communication and collaboration skills.
• Able to work effectively with cross-functional teams.
• Autonomous while being comfortable working under the guidance of senior team members.
• Customer-oriented mindset with a strong interest in improving the user experience. ?

WHAT WE OFFER
Working at Free2move means joining a tribe where performance goes hand in hand with a great team spirit. It is also:
• ? The opportunity to revolutionize mobility with us
• ? Hands-on experience in CRM, customer lifecycle management and data-driven marketing.
• ? A unique learning experience with real growth opportunities.
• ?? Strong collaboration across multidisciplinary and international teams.
• ? Exposure to impactful international projects.
• ? The opportunity to work with Salesforce Marketing Cloud and real customer journeys.
• ? Team-building events and a vibrant company culture.
• ? A structured onboarding program to help you succeed from day one. ...and much more

Job type
• 6-month paid internship

Location:
? INTERNSHIP DETAILS
• Starting Date: ASAP
•

Working Hours
40 hours per week
• Working Mode: On-site ? PACKAGE
• €600 Gross monthly remuneration ? Don't hesitate to apply in English

📌 Customer Lifecycle Management- Intern(ENG) (Madrid)
🏢 Free2move
📍 Madrid

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