Thing or Two is a integral performance marketing and growth agency helping brands scale, from mobile apps to e-commerce, through paid acquisition, full affiliate program management, media buying, and content-driven channels like UGC and TikTok Shop. We run campaigns across a wide range of platforms beyond the obvious ones, and we're increasingly weaving AI into how we work, from campaign analysis to creative production, to move faster and sharper than the market standard. With a multinational team spanning several continents and a client roster ranging from fast-growing apps to established global brands, we bring the reach of a large agency with the agility of a boutique one.
Se pueden requerir diversas habilidades interpersonales y experiencia para el siguiente puesto. Por favor, asegúrese de consultar la descripción a continuación con atención.
We're hiring an experienced Media Buyer/PPC Specialist to take full ownership of paid media strategy and execution across multiple brands. on expertise in managing media budgets across Google Ads and Apple Search Ads, with a strong understanding of performance marketing, attribution, and campaign optimization at scale. You'll be responsible for developing and executing data?driven strategies, managing campaigns end?to?end, analyzing performance, and presenting actionable insights to clients and decision makers. brand and multi?Google Ads App Campaigns / Mobile UA: Proven hands?on experience running and scaling Google Ads App Campaigns (UAC) and mobile user acquisition
- this is the core, immediate focus of the roleBudget Ownership: Demonstrated experience managing monthly and annual media budgets,



including performance?based deals (CPI, CPA, revenue share)
- where planning and decision?making are driven by results, not a fixed spendBroader Channel Range (an advantage): Google Ads for e?commerce (Search, Shopping, Performance Max) and/or Meta AdsExecution: Able to both define media strategy and execute campaigns hands?on. xohynlmExperience presenting strategy and performance directly to clients and decision makersMulti?brand: Success Story: Be prepared to present one case study
- objective, budget, strategy, execution, and measurable resultsSpanish
- Fluent to native – Required (experience writing Spanish ad copy is an advantage). English
- Professional working proficiency – Required~

Location:
On?site role, based at our office in Barcelona2+ years managing Google Ads for app-based or mobile clients, ideally including App Campaigns~ Thinks in terms of strategy, not just execution: builds a media plan around business objectives, not just channel best practices~ Sees the bigger picture: recognizes how campaign performance connects to broader factors
- product, seasonality, platform changes, client?side constraints
- and uses that context to inform decisions and feedback~ Strong communicator, able to simplify complex performance data for non?makers and colleagues~ An advantage: experience with Meta Ads and/or Google Shopping/Performance Max for e?commerce or DTC brandsGenuine professional development: exposure to enterprise clients, cross?market projects, and a growing AI?driven toolkitOffice in the center of Barcelona, with fresh fruit, snacks, and regular team events

📌 User Acquisition Manager (Barcelona)
🏢 Thing Or Two.
📍 Barcelona