I am looking for a growth marketing manager for a large international i-gaming operator. The role is based in Ceuta in the office one day a week from home. You will be responsible for leading the optimization, conversion and organic growth of the digital business through user behavior analysis, journey improvement, and continuous experimentation using data-driven decision-making through marketing analytics. What will you do Conversion Optimization (CRO)
* Lead the conversion optimization strategy.
* Identify opportunities for improvement throughout the funnel (registration, validation, first deposit, activation, and repeat purchases).
* Analyze user behavior to detect points of friction and churn.
* Define and prioritize initiatives aimed at improving conversion, activation, engagement, and customer value. Marketing Analytics
* Functionally lead the areas marketing analytics.




* Prioritize analyses aligned with business objectives.
* Ensure the quality and consistency of dashboards and reporting.
* Transform data into actionable insights and recommendations for Marketing and Product. Personalization and Customer Experience
* Drive, together with CRM and Product, the personalization of the experience.
* Identify advanced segmentation opportunities.
* Improve the relevance of customer journeys and touchpoints. Benchmarking and Innovation
* Analyze trends and best practices in CRO, UX, and Growth.
* Conduct continuous competitor benchmarking.
* Propose new optimization tools and methodologies. This is a senior marketing role ideally suited to someone already in Ceuta looking fort a new role.

📌 Growth Marketing Manager (Ceuta)
🏢 Pentasia
📍 Ceuta