ALIF is a creative and digital marketing agency based in Dubai. We work with hospitality, wellness, real estate and lifestyle brands across the US, Europe, the UAE and Southeast Asia, covering branding, web, paid media, SEO/GEO and AI marketing.

We are hiring someone in Barcelona to lead social media strategy and creative direction across our client accounts and ALIF's own channels. This role is not a traditional social media manager position. AI tools are central to how we work, and we want someone who already works this way. If you also create content yourself and are comfortable on camera, this role can grow in that direction too.

What you will do

- Own the social strategy for a portfolio of client accounts, from content pillars and monthly calendars to reporting
- Set the creative direction for each brand's content, making sure it stays true to that client's identity
- Produce visuals and short-form video with AI tools (image and video generation, AI-assisted editing, prompt-led design), then refine them to a high standard
- Write hooks and captions that people actually stop for
- Run ALIF's own Instagram and LinkedIn presence
- For the right person: shoot and front content for ALIF and selected clients (talking-head videos, behind-the-scenes, UGC-style pieces)
- Work daily inside ALIF Studio, our in-house AI content platform, and help shape how it develops
- Act as the main point of contact for your clients: run reviews, gather feedback and keep approvals moving
- Track performance and turn the data into next month's plan

What we are looking for

- Fluent English, written and spoken. This is a must: you will work with international clients every day.
- 3+ years in social media, content or creative roles, ideally agency side
- A strong eye: editorial layout, typography, cropping, image quality. You notice when something is slightly off.
- Hands-on use of AI creative tools (for example Higgsfield, Midjourney, ChatGPT, Claude, Runway or similar), with a real workflow behind it, not just experiments
- Confidence presenting ideas clearly to clients
- Organised, self-directed and comfortable managing several brands at once
- Figma skills, plus basic video editing (CapCut, Premiere or similar)
- Based in Barcelona
- A plus: you create content yourself, have your own following or portfolio, and enjoy being on camera

What we offer

- Remote role in a small, fast-moving team
- Direct work with the founders on strategy and creative
- Early access to and input on the AI tools we are building
- Compensation: $1,400 USD / month

How to apply

Send your CV and a portfolio of social work you directed or produced. Include at least one example made with AI tools, plus a short note on how you made it. If you create content yourself, include a link to your channels.

📌 AI-Native Creative Director, Social Media Strategy (España)
🏢 ALIF
📍 España