Company Description Liberum Skin is a botanical skincare brand inspired by Ayurveda and ancestral beauty traditions. The company creates skin and hair care products that combine botanical ingredients, traditional rituals, and a more conscious approach to beauty.

Liberum

Skin was born from a personal search for gentle, respectful, nature-connected care for sensitive and reactive skin, evolving into a project rooted in botanical knowledge and intentional self-care. Its mission is to make botanical cosmetics accessible to those seeking mindful alternatives, highlighting plant-based ingredients and meaningful beauty rituals. Based in Spain, Liberum Skin is building a brand with a strong identity, committed to its philosophy and to the people who trust its products.

Role Description The Marketing Strategist will lead the development and execution of marketing strategies that strengthen Liberum Skin’s brand positioning and support growth in key markets. Day-to-day tasks include conducting market and customer research, defining target segments, planning and coordinating campaigns across digital and offline channels, and adapting brand messaging for different audiences. The role will collaborate closely with product, content,



and design to ensure consistent storytelling aligned with the brand’s botanical and Ayurvedic inspiration.

Responsibilities also include tracking performance metrics, optimizing campaigns, and identifying new opportunities for brand awareness and community building. This is a full-time, on-site role based in Logroño.

Qualifications

- Strong skills in Market Research and Research to understand customers, trends, and competitive landscapes.
- Experience in Marketing and Marketing Strategy to design, implement, and optimize brand and growth initiatives.
- Excellent Communication skills, including clear written and verbal communication for internal collaboration and external messaging.
- Ability to work with cross-functional teams and manage multiple projects with attention to detail and deadlines.
- Experience in beauty, wellness, or consumer brands is an advantage, especially with natural or botanical products.
- Proficiency with marketing analytics tools and basic knowledge of digital channels such as social media, email, and content marketing.
- Bachelor’s degree in Marketing, Business, Communication, or a related field, or equivalent practical experience.
- Professional working proficiency in Spanish; English skills are a plus.

📌 Marketing Strategist (Logroño)
🏢 Liberum Skin
📍 Logroño