Regional Sales & Marketing Manager (Barcelona)

Regional Sales & Marketing Manager (Barcelona)

28 oct
|
Sita
|
Barcelona

28 oct

Sita

Barcelona

OverviewWELCOME TO SITAWe're the team that keeps airports moving, airlines flying smoothly, and borders open.
Our tech and communication innovations are the secret behind the success of the world's air travel industry.About The RoleThis is not just another "marketing support" role.
As Territory Marketing Manager, you'll work side-by-side with local sales teams to understand what really matters to customers, translate commercial priorities into smart marketing action, and decide where to invest time, budget, and effort to make the biggest impact.You'll be part of a collaborative, multi-disciplinary marketing team supporting Europe and Central Asia, meaning you will work with other Territory Marketing Managers covering different European markets; junior marketing colleagues supporting events, communications, and execution; the Southern Europefield sales team; product marketing teams, and our corporate marketing function.What Will You Do Be a true partner to salesWork closely with the field sales team to understand priorities, pipelines, and customer challengesHelp shape go-to-market plans that directly support revenue goalsBring a customer-first perspective into every conversationOwn the local marketing strategyTurn global and regional priorities into a focused, practical territory marketing planMake informed investment decisions across events, campaigns, PR, and contentBuild clear business cases and track impactKnow your customersDevelop a deep understanding of key customers and accountsTailor messaging, channels, and engagement to what resonates locallyDevelop and support account-based marketing approachesDeliver high-quality executionLead the planning and delivery of events, campaigns, and communications in your regionEnsure everything is on-brand, high-quality, and aligned with SITA's general positioningManage local PR agencies, creative partners,



and other suppliers as neededBe the connectorAct as a trusted link between sales, product marketing, and global marketing teamsTranslate product messages for the local market and feed insights back upstreamEnsure customers experience one SITA, not disconnected initiativesBring structure and momentumPrioritize effectively in a busy, fast-moving environmentMentor and support more junior team members where relevantQualifications WHO YOU AREYou're commercially minded, curious about customers, and comfortable operating close to sales.You Likely Bring7+ years' experience in B2B marketing, marketing communications, or corporate communicationsExperience working with sales teams and supporting commercial objectivesStrong judgement when it comes to where to invest budget and effortConfidence managing agencies and external partnersA collaborative, proactive working styleAbility to develop strategy, but also deliverWhat Will Help You SucceedFluency in English (essential)An additional European language such as French, Italian, or Spanish (strong advantage)Experience working with Salesforce or similar CRM platformsExposure to technology, IT services, aviation, or complex B2B environmentsWhat We OfferWe're all about diversity.
Flex Week: Work from home up to 2 days/week (depending on your team's needs)Flex Day: Make your workday suit your life and plans.Flex-Location: Take up to 30 days a year to work from any location in the world.Professional Development: Level up your skills with our training platforms, including LinkedIn Learning!
Competitive Benefits: Competitive benefits that make sense with both your local market and employment status.xqysrnh In support of our Employment Equity Program, we encourage women, aboriginal people, members of visible minorities, and/or persons with disabilities to apply and self-identify in the application process.

📌 Regional Sales & Marketing Manager (Barcelona)
🏢 Sita
📍 Barcelona

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