Digital Marketing Specialist (We are a Legal Tech Boutique that's wired differently to simplify our customers' lives. This role, part of the Marketing Team, acts as a key connection point between the CMO and the marketing team, ensuring initiatives are aligned, tracked, and continuously optimized. The Digital Marketing Specialist will not be the main executor of campaigns, but rather a growth enabler: reviewing performance, guiding experimentation, organizing initiatives, and turning data into clear recommendations for the team. ? ensuring proper monitoring of their performance and follow-up journeys within marketing tools. based on data and insights. Growth & Performance Marketing (Strategy, Review & Enablement) Review and provide guidance on performance marketing initiatives across paid media, SEO, and email marketing. Turn data insights into clear, actionable recommendations for the marketing team and CMO. Ensure growth initiatives are aligned with overall marketing and business objectives. Manage and supervise freelancers and external providers. CRM, Lifecycle & Lead Distribution Maintain a strong understanding of CRM and lifecycle marketing flows to support and review team initiatives. Work on lead distribution setup and monitoring, ensuring correct tracking and attribution within marketing systems. Support the use of no-code automation tools (Zapier, Make)
to improve efficiency and consistency. ai) to enhance marketing workflows and insights. Marketing Operations, Tracking & Reporting Keep track of all marketing campaigns, experiments, and initiatives across the team. Ensure marketing initiatives are properly documented, monitored, and followed up with team members. Own and maintain marketing reporting and dashboards. Monitor performance across all marketing channels and initiatives. Provide regular performance summaries and insights to the CMO. ?Experience in digital marketing or performance marketing, Affiliate, Refferal Programs,Webinars . Project Management skills Experience working across both B2C and B2B marketing models. Strong analytical mindset with the ability to interpret data and guide decisions. Comfortable working with no-code automation tools (Zapier, Make); English is a must. Experience in legal-tech or regulated industries. Exposure to AI-enhanced marketing workflows. What's in it for you? Informal, entrepreneurial and adaptable atmosphere in our offices. Free coffee, drinks and healthy snacks. A network of coaches and mentors to boost your leadership skills and personal development. Flexible working with remote options. Uncapped commission structure based on performance. we create a space for both professional and personal development.
📌 Remote Digital Marketing Specialist (España)
🏢 Lexidy
📍 España