28 oct
|
Cognizant Netcentric
|
Barcelona
28 oct
Cognizant Netcentric
Barcelona
At Cognizant Netcentric, we create memorable digital experiences for the worlds leading brands. We are a diverse, general community of 1,500+ Adobe experts working across countries, cultures, and technologies.
Our inclusive culture blends the entrepreneurial spirit of a startup with the stability, resources, and learning opportunities of a global organisation.
You are the subject-matter expert for Adobe Customer Journey Analytics on our client engagements. You turn business questions into a working CJA setup, covering everything from the data that flows into Adobe Experience Platform to the reports stakeholders use to make decisions. You work between marketing, analytics and engineering teams, and you are the analytics counterpart to Real-Time CDP and Adobe Journey Optimizer.
Gather, challenge and specify reporting requirements with business stakeholders, including those who describe outcomes rather than data, and translate them into KPIs, dimensions and metrics.
Design CJA solutions and make sure XDM schemas and identity design support them, including downstream BI consumption.
Build data views, dimensions, metrics, derived fields, filters, calculated metrics and attribution models, plus the Analysis Workspace projects and dashboards on top of them.
Adobe Analytics to CJA, or a change of reporting identity), and decide with the business what is restated, annotated, rebuilt or accepted as a break in history.
Data collection & quality
Work with engineering teams on Web SDK implementations, data layer specifications and Adobe Tags, so that collected data is complete, accurate and fit for analysis.
Validate ingestion and reported numbers independently, and support QA,
UAT and troubleshooting across the Adobe Experience Cloud stack.
GDPR), applying AEP data governance (labels, policies, enforcement) and privacy techniques such as pseudonymisation.
Assess new CJA features against client needs and raise product gaps with Adobe.
A consulting or professional services background in enterprise MarTech or analytics, with strong expertise in Adobe CJA.
Working knowledge of Adobe Experience Platform (XDM, Identity Service, datasets, ingestion), Real-Time CDP and Adobe Journey Optimizer
Understanding of Web SDK, edge/server-side data collection, event-driven data layers (JSON) and Adobe Tags: enough to specify and review, not necessarily build
SQL skills, ideally with AEP Query Service.
Experience with consent management platforms (CMPs) and privacy-compliant data collection
Strong business-analysis skills and credibility with senior business stakeholders
Adobe Certified Expert – Customer Journey Analytics
Measuring personalisation and testing (Adobe Target / A4T) in CJA
Power BI, Tableau or Looker, including the CJA BI extension
Basic JavaScript for debugging data collection (browser dev tools, Adobe Experience Platform Debugger)
Permanent contract
~Flexible working hours
~ Private health insurance
~ WFH monthly expenses compensation
~ Adobe certification
~ Tax-free benefits (ticket restaurant, kindergarten and transport)
~ We firmly believe that a diverse and equitable workforce is the catalyst for groundbreaking innovation, boundless creativity, and seamless collaboration. We are aware of bias and have established clear criteria to take them out of the decision-making process, ensuring all qualified applicants will receive consideration for employment.
📌 Adobe Customer Journey Analytics Consultant (Barcelona)
🏢 Cognizant Netcentric
📍 Barcelona