Company Description

At Docplanner Group, we’re on a mission to help people live longer, healthier lives. As the world’s largest healthcare platform, each month, we connect 24 million patients with 280k doctors across 13 countries (through brands like ZnanyLekarz, Doctoralia, MioDottore, DoktorTakvimi, and jameda). Our marketplaces, SaaS and AI tools simplify daily tasks and help doctors, clinics and hospitals work more efficiently, so they can focus on what really matters: caring for their patients.

Learn more about our products here: pro.doctoralia.es

Why join us?

Real impact – We help doctors help patients. Your work truly makes a difference.

At scale, yet agile – 3,000+ employees, but still fast, adaptable, and hands-on.

✨ Shape the future, sustain growth – Make a difference now and build for long-term success.

Role Overview :

The Sr. Marketing Data Analyst will be responsible to develop world-class marketing analytics that power the marketing team to make informed, insight driven decisions. They will partner with our data engineers, product data and business intelligence teams to create the foundational data structure that allows marketing data to flow and integrate with business data in our systems and BI tools. Their objective is to equip our analyst and marketing teams to focus on analysis that leads to insight and impactful action and not be bogged down with data gathering and organization. They are also responsible to build and champion the framework and methodology for efficient marketing data analysis.

You Will :

Understand common challenges in data structures and strategies to build data products that are stable, scalable, and performant





Lead data quality issue analysis and resolution action plans and governance

Work collaboratively and develop relationships with Marketing stakeholder groups to understand business objectives and build data solutions that meet these needs

Provides thought leadership for complex problems requiring a data science approach

Build scalable dashboards for key marketing KPIs, budget and ROI analysis

Drive insight generation and explain the impact of these insights to key business stakeholders.

Receive and conduct ad-hoc data analysis and reporting requests that require data blending from multiple data sources

Structure and present analyses to executives and other key stakeholders

You have :

Degree in statistics, data science, business analytics, marketing analytics, or related field

Minimum 5-7 years of experience in marketing and/or sales analytics.

Track record of delivering increased marketing effectiveness with measurable return on investment (ROI) and sales conversion and revenue improvements.

Advanced analytics capabilities using statistical and business intelligence tools (SQL, Tableau/Power BI/Qlik Sense, Excel all required)

Experience with data pipeline and warehouse tools - DBT experience required





Experience translating technical terms and explaining complex analysis to business stakeholders

Experience working with B2B sales motion. (Account-based marketing experience is a bonus.)

Knowledge of marketing data. Experience with analyzing data from Hubspot and Salesforce is particularly desired.

Proven ability to manage multiple, competing priorities simultaneously

Positive can-do attitude with strong initiative and follow through

Insatiable appetite to learn and grow

Strong level of business English with proficiency in one or more of Spanish, Polish, Brazilian Portuguese, German, or Italian a plus.

Preference to be in Europe

What to Expect from Our Hiring Process :

We like to keep things transparent and efficient Here’s what the process usually looks like (though it might vary slightly depending on the role):

1️⃣ Intro Chat – A first call with our Talent Partner Mariam Bokuchava to explore mutual fit around relevant skills, value alignment, and motivation.

2️⃣ Hiring Manager Interview – A deeper conversation about your background, aspirations, and experience and your potential manager in this role . Take this chance to ask anything on your mind—it’s just as much about making sure we’re the right fit for you, too.

3️⃣ Business Case – A take-home exercise incl. a few days' preparation time, designed to understand how you approach real-life problems. You’ll then walk us through your approach in a collaborative discussion with the hiring manager and the team to discuss your thoughts and findings.

4️⃣ Additional/ Final Interview (Optional) – A final conversation with another [senior leader/stakeholder/peer]

📌 Senior Marketing Data Analyst (España)
🏢 Docplanner
📍 España