Commercial & CRM Executive DEPARTMENT: CRM & Key Account Management

LOCATION:
Ceuta, SpainLet's start with the role As a Commercial & CRM Executive you will play a key role in developing and expanding the market share through driving growth and optimizing operations in the Spanish market. You'll manage budgets, analyze P&L;, and collaborate with senior stakeholders to maximize ROI. Additionally, you'll oversee commercial agreements, work with cross-functional teams, and ensure market strategies are executed smoothly.
As a Commercial & CRM Executive, you will: Assist in developing the Marketing Budget ensuring efficient allocation and usage, flagging discrepancies, and suggesting corrective actions;Contribute in developing the annual commercial budget, follows up on the P&L; of the countries of responsibility
- responsible to identify and raise flags to CMs and Commercial, and bring insights for the efficient correction and allocation;Develop and own a comprehensive, data-driven CRM strategy for the local market, in collaboration with the HQ team taking into account local compliance, market conditions and competition;Provide updated information,



analysis and reports to the management and relevant business units to drive and facilitate well-informed commercial and product decisions;Align with various departments on market strategies, ensuring clear objectives and collaboration with BI, Marketing, CRM, Compliance, Finance, CS, and other HQ teams;Supervise/run projects/initiatives to enhance market strategy and customer experience to life;Improve the existing Commercial processes and build up new processes where necessary;Oversee the execution of Commercial Operations, including daily, weekly, and monthly reports and templates.
What you'll bring 3+ years of experience in a similar position in consumer focused online high transactional industry, ideally from gambling and/or casino industry;Excellent Spanish & English both in speaking and writing;A good understanding of online conversion, retention and reactivation techniques;A strong grasp of customer loyalty and value strategies in a transactional web and mobile environment;Good knowledge of key performance and customer metrics;Exceptional stakeholder management and cross-functional coordination skills.
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📌 Commercial & Crm Executive (Ceuta)
🏢 Kaizen Gaming
📍 Ceuta