What you´ll doDefine the global marketplace strategy across pure-players marketplaces and owned platforms, translating eCommerce priorities into clear regional focus and growth leversEstablish go-live criteria, success metrics, best practices and scalable playbooks for new platforms and portfolio launchesIncubate new eCommerce initiatives by coordinating setup, enabling regional teams and preparing structured handover processGovern integral eCommerce standards across content quality, execution excellence and marketing investment performanceIdentify and prioritize growth opportunities across platforms, markets and customer segmentsAct as global counterpart for strategic eCommerce partners, ensuring commercial alignment, consistent platform engagement and cross-functional executionStrengthen digital shelf excellence, brand protection, search visibility and AI/GEO-ready product content across the marketplace and owned-platform customer journeysWhat makes you a good fitUniversity degree in Business Administration, Economics, Digital Business or related field5+ years of experience in eCommerce management, strategy or developmentProven track record in driving marketplace growth across multiple markets, platforms, customer journeys or business unitsStrong understanding of eCommerce business models, including 1P/3P dynamics, pure-players, and owned platforms and solid knowledge of eCommerce KPIs across traffic, conversion, content performance, digital shelf and retail mediaUnderstanding of emerging AI technologies, including GenAI, LLMs, GEO,



and their application across eCommerce content, search visibility and customer journeysStrong analytical mindset with ability to translate performance data into global priorities and scalable frameworks and entrepreneurial and proactive working style with strong ownership mentalityExcellent English skills; additional European languages are a plusThis position is available in Duesseldorf, Barcelona and Singapore.
Some perks of joining HenkelFlexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per yearDiverse national and international growth opportunitiesGlobal wellbeing standards with health and preventive care programsGender-neutral parental leave for a minimum of 8 weeksEmployee Share Plan with voluntary investment and Henkel matching sharesCompany Pension Plan 100% financed by HenkelMEGA Preventive Health InsuranceCareFlex Supplementary Care InsuranceMobility offer: My Henkel Bike and JobticketAt Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us We welcome all applications across different genders, origins, cultures, religions, sexual orientations, generations and disabilities. If there are any specific accommodations or adjustments you require for the interview process or your on-site appointment, please inform us, and we'll do our best to accommodate your requests.

📌 Global Manager Business Development Ecommerce (Barcelona)
🏢 Henkel
📍 Barcelona