Scopely is looking for a Product Marketing Manager to join our Star Trek Fleet Command team, helping shape how one of mobile gaming's deepest, most enduring, and most community-driven live-service experiences is understood, experienced, and adopted by millions of players worldwide.
This role sits at the intersection of Product, Live Operations, Marketing, Community, Campaigns, and Player Experience.
You will partner closely with Product teams to translate complex systems, features, and roadmap initiatives into compelling player value, ensuring every launch delivers a clear narrative, coordinated execution, and an exceptional player experience.
Product Marketing serves as the connective tissue across the player-facing organization.
While Product defines what we build, Community builds trust, Campaign Marketing activates audiences, and Player Experience supports players, Product Marketing ensures every team is aligned around a shared strategy, consistent messaging, and a coordinated go-to-market plan.
Success in this role requires equal parts strategic thinking and hands-on execution.
You'll develop positioning, own go-to-market strategy, create messaging frameworks, build launch materials, guide creative development, and coordinate cross-functional teams to bring new features, seasonal content, technical improvements, and major Star Trek moments to life.
Star Trek Fleet Command is one of the most sophisticated strategy games in mobile.
The adecuado candidate enjoys simplifying complexity, thrives in cross-functional environments, and is energized by turning ambitious product ideas into experiences that players understand, value, and remember.

What You'll Do
Own the Player-Facing NarrativeOwn the player-facing narrative for Star Trek Fleet Command, translating product strategy into clear,



compelling experiences that help players understand not just what we're building, but why it mattersChampion the player perspective throughout the product development lifecycle, ensuring features, systems, and content are positioned in ways that resonate with our diverse player baseEstablish messaging frameworks that create consistency across every player-facing touchpoint, from launch campaigns and CRM to roadmap communications and in-game messagingTranslate Product Strategy into Player ValuePartner with Product, Design, Economy, Live Operations, Analytics, and Creative teams throughout feature developmentTranslate complex gameplay systems, progression mechanics, monetization initiatives, technical improvements, and roadmap priorities into compelling player-facing narrativesDevelop positioning, messaging, and value propositions for new features, seasonal content, technical improvements, and franchise initiativesEnsure every major release tells a clear story that connects product innovation with meaningful player outcomesLead Go-to-Market StrategyOwn integrated go-to-market strategies for major game features, seasonal arcs, technical improvements, and franchise partnershipsBuild launch plans that align messaging, timing, audiences, business objectives,



and player education across every player-facing channelDefine player segmentation and messaging strategies that support players throughout their lifecycle and progression journeyEstablish launch objectives and success criteria in partnership with Product, Marketing, and Analytics teamsDrive Cross-Functional Launch ReadinessServe as the central marketing partner connecting Product, Community, Campaign Marketing, CRM, Creative, Analytics, Player Experience, Publishing, and external partnersCoordinate launch readiness across all player-facing functions, ensuring messaging, creative assets, support documentation, operational plans, and partner approvals are complete before releaseFacilitate launch planning, milestone reviews, and cross-functional communication to proactively identify risks and remove blockersPartner with Community and Player Experience to ensure player communications, support readiness, and recovery messaging remain aligned throughout launches and live incidentsOwn Product Messaging & Creative StewardshipCreate creative briefs, messaging frameworks, presentations, launch documentation, executive materials, and marketing guidance that enable successful execution across the organizationReview and approve marketing assets to ensure consistency across channels and alignment with product strategy, brand standards, and franchise guidelinesPartner with Creative teams to develop high-quality marketing materials that communicate player value while maintaining franchise authenticityManage approvals and asset delivery with Paramount and other external partnersMeasure Product Adoption & Optimize PerformanceMonitor feature adoption, player engagement, sentiment, campaign performance, and commercial outcomes following launchesPartner with Analytics, Community, and Player Experience to identify player friction, adoption barriers, and opportunities for optimizatio

📌 Product Marketing Manager (España)
🏢 Scopely
📍 España