Experteer Overview In this role you drive partner-generated growth for Factorial in Italy, shaping how strategic partners contribute to pipeline and revenue.
You will design and execute joint GTM plans, balancing strategic thinking with hands-on campaigns across events, webinars, and outbound plays.
You'll analyze funnel data to optimize performance and build repeatable growth playbooks that scale with partners.
Expect to experiment with new channels and AI-powered initiatives, while coordinating with Sales, Marketing and Partnerships to align on priorities and impact.
Compensaciones / Ventajas
• Own the pipeline generation strategy for partners in Italy, translating shared goals into growth plans and revenue opportunities
• Build and execute joint GTM strategies across demand generation mix: events, webinars, campaigns, outbound plays, co-marketing and partner enablement
• Analyze funnel performance, conversion rates, pipeline creation, influenced revenue and ROI to inform decisions
• Create repeatable growth playbooks adaptable to different partner profiles and maturity
• Experiment with channels, messages, formats and collaboration models to source qualified pipeline
• Leverage AI and technology to accelerate campaign creation, research, prospecting, analysis and GTM execution




• Build strong relationships with partners and internal stakeholders to align priorities and execution
• Collaborate cross-functionally with Sales, Marketing, Product and others to connect partner initiatives to Factorial GTM
• Own the pipeline generation metrics for the partner portfolio and seek ways to boost impact Responsabilidades
• Native-level Italian and professional-level English
• 3–5 years of experience in Demand Generation, Growth, B2B Marketing, Sales, Partnerships or similar revenue-focused role
• Comfort with owning numbers and using data to drive decisions and prioritization
• Strategic thinker who can define GTM strategy and execute campaigns
• Autonomous and proactive; can identify problems and implement solutions
• Strong stakeholder management and communication; able to influence internal and partner teams
• Data-driven and analytical with ability to link campaign outcomes to funnel and revenue
• Builder mentality; thrives in fast-moving, high-growth environments
• Entrepreneurial mindset and excitement for building from scratch Requisitos principales
• Competitive ESOP plan
• Wellhub private health insurance
• Language classes
• Breakfast in the office and organic fruit
• Food discounts with Nora
• Pet-friendly environment

📌 Partner Demand Generation (Barcelona)
🏢 Factorial Hr
📍 Barcelona