Account Planner (Madrid)

Account Planner (Madrid)

26 oct
|
Publicis Groupe
|
Madrid

26 oct

Publicis Groupe

Madrid

Company description Publicis Groupe, the world's second largest communications group that is present in more than 100 countries and has more than 98,000 employees. With a unique work philosophy, The Power of One puts clients at the center by promoting the growth of their business through creative agencies (Leo Constellation:Publicis Spain, Leo Spain; Publicis Health), media (Zenith, Starcom, Spark and Performics), and areas of transversal knowledge. Spark Foundry is a global media agency that exists to bring HEAT (Higher Engagement, Affinity, and Transactions to brands). By combining flawless media fundamentals with aggressive innovation, Spark inspires consumers to pay more attention; to care more about our clients’ brands; and to buy more products and services from them. Balancing the nimble spirit of a startup with the powerhouse soul of Publicis Groupe, Spark Foundry delivers the best of both worlds to a client roster that spans some of the world’s best and most beloved brands and companies. We combine boutique-caliber insights and service with the buying clout and first-look access of a general leader, bringing the heat to challenger brands that want to act like giants, and to giant brands that want to act like challengers. With a Millennial-friendly, bottom-up culture that celebrates diversity and aims for all voices to be heard, Spark has become a magnet for the industry’s best talent, with one of the best retention rates in the industry. And by applying a whole-person approach to professional and personal development, Spark develops a workforce that is well prepared for today’s challenges, and also poised to create meaningful careers in the years to come. Because we know that heat arises at the intersection of complementary forces, our professionals come from myriad disciplines and backgrounds: data, analytics,



and insights; content and creative production; communications and strategy; finance and marketing; and sociology, psychology, and other liberal arts disciplines. Come and join us Overview We are looking for a Junior Media Planner to join our Client Service team. The successful candidate will be involved in the development, implementation and monitoring of media strategies for a range of clients and brands, working in a dynamic, collaborative and results-driven environment. We are looking for an analytical, organised and proactive professional with a broad understanding of the media landscape across both offline and online channels. A high level of English, both spoken and written, is essential, as the role involves working with international teams, clients and documentation. Responsibilities
- Media Planning: Support the development of integrated media plans, combining online and offline channels based on each client’s communication objectives.
- Analysis & Research: Gather and analyse audience insights, media consumption data, competitor activity and market trends to identify communication opportunities.
- Proposal Development: Contribute to the preparation of media proposals, presentations, strategic recommendations and client-facing materials.
- Campaign Management: Support the implementation, coordination and monitoring of advertising campaigns across different media channels.
- Monitoring & Optimisation:



Track budgets, timelines, deliverables and key performance indicators, identifying potential deviations and opportunities for optimisation.
- Performance Analysis: Contribute to campaign reporting, assessing performance against objectives and identifying key learnings to inform future media planning.
- Internal Coordination: Work closely with media buying teams, digital specialists, research, account teams and other agency departments.
- International Environment: Use English confidently in meetings, presentations, communications and documentation when required. Qualifications
- University degree in Advertising & Public Relations, Marketing, Audiovisual Communication, Business Administration, or a related field.
- 2–3 years of previous experience in media planning, an advertising or media agency, or a marketing department.
- Knowledge of key offline media channels and the digital ecosystem, including display, online video, social media, search and other digital formats.
- High level of English (C1 preferred), with the ability to communicate fluently both verbally and in writing will be valued by Talent Team.
- Strong working knowledge of Excel and PowerPoint, with the ability to work with data and prepare presentations. Key Competencies
- Analytical

Skills:
Ability to interpret data, identify patterns and turn information into meaningful and actionable insights.
- Organisation & Attention to Detail: Ability to manage multiple tasks, meet deadlines and work accurately.
- Proactivity & Autonomy: Initiative to anticipate needs, suggest improvements and continuously learn and develop.
- Teamwork: Ability to collaborate effectively with different teams, departments and professi

📌 Account Planner (Madrid)
🏢 Publicis Groupe
📍 Madrid

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