This is one of those job opportunities that do not come up every day. And also, they are not for everyone. If you are a doer, scrappy, client focused and a people person, if you ask "what would it take" instead of finding all the reasons why something won't work, and you want to own the growth of a territory end to end, this might be for you.

If you are looking to grow — and are willing to make the effort it takes to grow — and care about social impact, this might be for you. If you like to earn people's trust and see feedback as an opportunity to grow every day, this might be for you.

And finally, if you care deeply about what impact you and your team make into society, and are willing to put in what it takes, this might be for you. Else, if this does not resonate, do not invest the time as this is long :)

About Qida

Qida is a social impact scale-up founded in Barcelona in 2018 with the vision to become the European leader in services to the elderly at home. Our goal is to keep elderly patients at home, for longer, through both caregiver services, as well as insurance, data and technology. By doing this, the ultimate goal is to support health and social care systems in their path to long-term sustainability.

In other words, Qida is not "another" home-care business. It is a business that uses data, tech, and partnerships with public and private institutions to transform how, when and where care is delivered. It works to "fix the health and social care system and on the back of it, creates a good business", not "making a business out of a broken system that remains unfixed." Seven years after inception, we have scaled the business to 100M€ GMV, 250+ office employees, over 5,500 active caregivers, entered profitability and have partnerships with the largest private hospital chain in Spain (QuirónSalud), the largest bank, the largest life insurers in Spain, and over 50 public institutions across the country.

We are B Corp and invested by the 3 largest social impact funds in Spain, together with Kibo Ventures, a leading Southern Europe VC. We have plans (and funding) to grow 10x in the next 5 years. And this position is core to this growth and sector transformation we are doing.

About the origins The company was founded by Oriol Fuertes, McKinsey alum in both Spain and London, where he spent c. 10 years doing healthcare work,



mostly in the public sector. Oriol founded Qida to transform how health and social care systems work. He has a strong belief that health and social care systems need a profound reform at integral scale to ensure their long-term existence (and quality of care), and to do so, cost needs to be reduced.

To achieve it, keeping patients at home with high quality care, as well as technology that helps prevent avoidable admissions, is key. And in Europe, to achieve this goal, working with public institutions is fundamental.

In the company, we put a lot of effort into having A+ players, strong team members that create an environment where one can learn and thrive, that push the limit, that ask "what would it take" instead of "finding all the reasons why something won't work", work hard (with predictability, but hard) and have a huge hunger for growth.

Scope of the role The Growth Associate is the owner of local growth in every market. Your goal is to maximize market share per market, understanding growth as Sales and Margin. You define and execute the growth strategy of your markets, with autonomy.

You report directly to the General Manager and work hand-in-hand with the Prescription team, Acquisition, Brand, Salesforce Effectiveness and Ops Excellence teams. We expect you to be out, understanding the day to day of the market and are hands-on working day to day with the functional teams

Key areas

Pricing & Operating Model

- Lead the definition of the pricing model of your markets.
- Lead the definition of the operating model: what we serve and where.

Local Growth Actions

- Run "guerrilla marketing" actions in your markets.
- Manage local commercial offices (where applicable).
- Test and prove new points of view before scaling them.

Market Intelligence & Analytics

- Analyze local competition: benchmark each market (who is there, pricing, value proposition) and
- propose price and service improvements.
- Track growth metrics per market through dashboards.




- Identify M&A; assets in your region and share them with the M&A; team.

Orchestrate cross functional efforts for growth

- Manage local prescription and 1:1 relationships, and organize and sponsor local activities (sessions, courses, fairs, breakfasts) with the Prescription team.
- Identify new prescriber portfolios, partnerships and B2B or prescription agreements with the Prescription team.
- Run local paid and social campaigns, adapt messages and define the MGM model with the Acquisition team.
- Activate local branding (local campaigns, door-to-door, local PR, out of home, brand placement) with the Brand team.Five Reasons to Join Qida

Impact: Qida is the leading social impact company in Home Care in Spain and the fastest-growing social impact company the country has seen.

Challenge: You will own the growth of an entire region, with direct impact on our growth trajectory.

Culture: Qida is a different place. We choose not to choose between social and economic impact. Culture is the foundation of everything at Qida — why we exist and how we work day to day.

Learning: You will work directly with a distinctive management team, in a high-growth environment where learning compounds fast.

Growth: We have the funding and ambition to grow 10x in 5 years. Your role will grow with the company.

Who we are looking for

- Good person, humble, willing to grow and learn.
- Minimum 5 years of experience in growth, city launch or local expansion roles in start-ups/scale-ups/buy & build platforms (e.g. city launcher, city manager, growth manager, integration manager).
- Comfortable with data: builds and tracks their own metrics and dashboards, and makes decisions based on them.
- Ideally have a private car and willingness to travel across markets
- Strong people skills: able to influence and work hand in hand with teams that do not report to them (Acquisition, Brand, Ops).
- Extremely hands-on. This is not a position to "oversee", "manage", "only think". This is a position to "think" and "do", in the field and in the markets.
- Fast learner and willing to grow fast in a fast-paced environment.
- Spanish-speaker (although in top management we all speak English, not all staff does and the role requires working directly with local teams and partners).

📌 Growth associate (Madrid)
🏢 Qida
📍 Madrid