????????:At Extia, our motto is "First who, then what".
We put people and teamwork first to deliver high-impact solutions.
You will serve as the dedicated operational and functional right hand to the SFMC Product Owner in a major multinational environment.
Your main objective will be securing day-to-day campaign and journey operations (RUN) while supporting business analysis and platform evolution (BUILD) across B2C, B2B2C, and B2B global activities.
??????:Configure, test, validate, and deploy complex campaigns and customer journeys (Journey Builder, Automation Studio, Email Studio, Data Extensions).
Investigate execution issues, data inconsistencies, or targeting errors (SQL, SFTP/API), coordinating solutions with technical teams.Translate business needs into functional specifications, user stories, backlog priorities, and oversee UAT testing.Monitor audience segmentation, data quality controls, consent processes (GDPR, opt-in/opt-out), and operational KPIs.Create user guides, process documentation, and lead training sessions for regional business teams.
??????????:5+ years as a Business Analyst,



CRM / MarTech Consultant, or Marketing Automation Specialist with proven hands-on delivery.
Strong, hands-on experience with Salesforce Marketing Cloud (SFMC) and SQL fundamentals for data query/segmentation.
Experience working in general, multi-brand, or multi-country environments.
Analytical mindset, autonomous problem-solving, and the ability to bridge complex technical topics into clear business language.
????? ??????: French is a major plus???????:A work model adapted to your project and work-life balanceWe design your professional growth roadmap with youA Coach, a Manager, and an HR Specialist always by your sidePrivate Health Insurance (incl. Physiotherapy and Psychology)Meal Vouchers + Transport CardOver 3,000 colleagues across Europe and CanadaA workplace culture built on proximity, transparency, and genuine supportTeam buildings, charity initiatives, tech meetups, and internal celebrations...We love connecting beyond work
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📌 Business Analyst In Salesforce Marketing Cloud (Madrid)
🏢 Extia Group
📍 Madrid