Cresta unlocks the true potential of the customer experience, turning every conversation into a competitive advantage. The world's leading companies, including United Airlines, Cox Communications, and Marriott, use Cresta to power world‐class customer experiences every day. Our CEO, Ping Wu , founded and led Google's Contact Center AI and Vertex AI platforms before joining Cresta to build the future of AI‐driven customer experiences. We're looking for a highly strategic and execution‐oriented EMEA Marketing Manager to build and scale our regional marketing function, with a strong focus on Spain. Reporting to the VP International Marketing, this individual will be our first dedicated marketing hire in EMEA and will play a critical role in driving pipeline, accelerating deals, and building brand presence across the region — while aligning tightly with Cresta's global marketing strategy and campaigns.
Location:
London, Remote or based in Spain. In partnership with the VP of International Marketing, develop and execute Cresta's EMEA marketing strategy aligned to both regional pipeline and CARR goals and global marketing priorities Translate global campaigns and product launches into effective regional execution plans Own and deliver the regional marketing plan across field events, ABM, digital programmes, executive engagement, and sponsorships Act as the primary bridge between EMEA Sales and Global Marketing Provide regional insights to inform global messaging, campaigns, and roadmap decisions Track, measure, and report on marketing contribution to pipeline and revenue in alignment with global KPIs Build the foundation for scaling the EMEA marketing team over time Own and execute field marketing in Spain and across the region,
including planning and running in‐market events Partner with our Director of Product Marketing on localization and content so that presentations and materials are accurate in local language Build Cresta's presence in local CX communities in Spain, the UK and beyond by organizing community events and securing speaking opportunities Qualifications We Value: Bachelor's degree in Marketing, Business Administration, a related technical field or equivalent practical experience 5+ years of B2B SaaS marketing experience Proven success leading EMEA or regional marketing programmes Experience operating within a global marketing organisation Strong enterprise field marketing and ABM experience Ability to balance regional nuance with general brand consistency Preferred
Qualifications:
Experience in software categories related to contact centers, customer experience and AI AgentS Marketing experience in the Spanish market Fluency in Spanish Comprehensive medical, dental, and vision coverage with plans to fit you and your family Remote work setup budget to help you create a productive home office Voluntary Self‐Identification For government reporting purposes, we ask candidates to respond to the below self‐identification survey. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; S. military, ground, naval, or air service. S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense. S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.
📌 Head of Marketing (Madrid)
🏢 Cresta
📍 Madrid