Job Overview

We are looking for a creative, strategic, and results-driven Social Media and Planning Manager to manage realme's social media presence, develop integrated brand communication plans, and strengthen engagement with our community. The adecuado candidate will combine hands-on digital execution with strategic communication planning, ensuring consistent, engaging, and effective brand messaging aligned with realme's marketing and business objectives.

Key Responsibilities

1. Social Media Management (60%)

- Develop and implement social media strategies aligned with the overall brand communication plan.
- Manage the brand's official social media accounts across Instagram, TikTok, Facebook, and other relevant platforms. Plan, develop, and manage monthly content calendars.
- Identify digital trends, viral content formats, and opportunities to increase brand visibility and relevance. Ensure consistency in visual identity, tone of voice, and brand messaging across all social media platforms.
- Prepare regular performance reports, analyze results, and recommend continuous improvements to optimize social media performance.

2. Strategic Communication Planning (30%)

- Develop and implement integrated brand communication plans aligned with business and marketing objectives.
- Design communication strategies and plans for marketing campaigns, product launches, events, promotions, and other brand initiatives.
- Plan and coordinate communication activities across digital and offline channels, ensuring consistent brand messaging.




- Collaborate with internal teams and external partners to ensure the successful execution of communication initiatives.
- Evaluate campaign performance and recommend improvements to maximize communication effectiveness and impact.

3. Community Management (10%)

- Develop initiatives to encourage community engagement, interaction, and loyalty.
- Collect user feedback, identify audience needs, and explore opportunities for improvement.
- Ensure a positive community experience through authentic, engaging, and consistent communication aligned with the brand's values.

Job Requirements:

- Based in Madrid, Spain, and available to work on-site.
- Previous experience in brand communications, digital marketing, and social media management.
- Strong knowledge of major social media platforms, particularly Instagram and TikTok.
- Excellent communication, creative copywriting, and storytelling skills.
- Ability to develop creative ideas and adapt them to different channels, formats, and target audiences.
- Knowledge and hands-on experience in Media Buying / Paid Media management.
- Proficiency in social media management and analytics tools.
- Ability to develop integrated communication plans and translate strategies into actionable initiatives.
- Experience in planning, coordinating, and executing marketing campaigns.
- Strong organizational, planning, and teamwork skills, with the ability to work independently.
- Proactive, creative, analytical, and results-oriented mindset.
- Excellent command of Spanish, both written and spoken.
- Minimum B1 level of English, according to the Common European Framework of Reference for Languages (CEFR).

📌 Social media and planning manager (Madrid)
🏢 realme España
📍 Madrid