23 oct
|
Delivery Hero
|
Barcelona
23 oct
Delivery Hero
Barcelona
Experteer Overview
In this role you drive data-informed performance marketing across Glovo’s regions, partnering with marketing, data, and design teams to uncover opportunities and optimize campaigns. You lead end-to-end regional initiatives, focusing on acquisition, activation, reactivation, and re-engagement through Google Ads and Apple Search Ads. You’ll collaborate across channels to hit growth targets, share best practices, and continuously optimize via testing. This is your chance to shape regional impact within a fast-paced, data-driven environment.
Compensaciones / Ventajas
• Lead creation, development, and optimization of high-impact campaigns for a region (Africa, EE, Balkans, or SWE)
• Drive acquisition, activation, reactivation, and re-engagement via Google Ads (UAC and Paid Search) and Apple Search Ads
• Collaborate with marketers, analysts, design, BI, and Martech to craft winning strategies
• Own performance targets and deliver on key metrics to drive growth
• Lead continuous optimization through A/B testing and performance analysis
• Work cross-functionally to execute winning strategies and push campaign performance
• Share insights and best practices to elevate team performance
• Manage large-scale campaigns and end-to-end projects from strategy to execution
Responsabilidades
• 3–5+ years in performance marketing with focus on Google Ads (UAC and Paid Search) and Apple Search Ads
• Proven ability to scale campaigns, optimize acquisition funnels, and maximize ROAS
• Strong understanding of digital measurement, attribution models, and incrementality testing
• Analytical mindset with ability to translate data into actionable insights
• Experience managing large-scale campaigns and cross-functional collaboration
• Familiarity with marketing analytics tools such as Google Data Studio, Tableau, Excel, Google Ads Editor, Adjust, Branch, or Appsflyer
• Ability to thrive in a fast-paced environment and drive projects from strategy to execution
• Excellent communication and problem-solving skills with a proactive approach
• Fluent in English; additional languages a plus
Requisitos principales
• equity plan
• private health insurance
• monthly Glovo credit
• discounts on transportation and food
• extra time off and hybrid/remote work options
• enhanced parental leave and nursery
📌 User Acquisition Specialist (Barcelona)
🏢 Delivery Hero
📍 Barcelona