Overview

In this role, you will own and optimize performance marketing across regional campaigns, partnering with data teams to uncover growth opportunities and drive ROAS. You’ll lead high-impact acquisitions and re-engagement efforts, work cross-functionally with design, BI, and Martech, and push continuous optimization through testing. The position offers regional ownership in Africa, EE, Balkans, or SWE, with a clear emphasis on data-driven decision making and scalable campaigns. You’ll join a fast-paced marketing team at Glovo, a leading local delivery platform.

Compensaciones / Ventajas

- equity plan
- private health insurance
- monthly Glovo credit
- discounts on transportation, food, and kindergarten
- gym memberships
- extra time off with remote work twice a week and up to three weeks remote annually

Responsabilidades

- Lead end-to-end regional campaigns (Africa, EE, Balkans, or SWE) for acquisition, activation, reactivation and re-engagement.
- Drive optimization of campaigns and funnels using data-driven insights and A/B testing.
- Collaborate with marketing channels (Paid Social, SEM, ASA, programmatic) and cross-functional teams (design, BI, Martech)



to maximize impact.
- Own performance targets and report on key metrics to sustain growth.
- Share insights and best practices to elevate team performance across regions.

Requisitos principales

- 3-5+ years in performance marketing
- Strong focus on Google Ads (UAC and Paid Search) and Apple Search Ads
- Proven ability to scale campaigns and optimize acquisition funnels for ROAS
- Deep understanding of digital measurement, attribution models, and incrementality testing
- Strong analytical mindset with data-to-insights capability
- Experience managing large-scale campaigns with cross-stakeholder collaboration
- Familiarity with marketing analytics tools: Google Data Studio, Tableau, Excel, Google Ads Editor, Adjust, Branch, or Appsflyer
- Ability to work in fast-paced environment and execute strategy to execution
- Fluency in English (additional languages a plus)

- strong communication
- proactive problem-solving
- cross-functional collaboration
- Google Ads (UAC, Paid Search)
- Apple Search Ads
- Google Data Studio

📌 Senior Performance Marketing Specialist (Barcelona)
🏢 Glovo
📍 Barcelona