22 oct
|
WPP Production
|
España
22 oct
WPP Production
España
This job is with WPP Production, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. Please do not contact the recruiter directly.
About WPP Production
We are WPP Production - the unified general production company that brings together all of WPP's content producers, studios and craft experts into one connected organisation. We combine world-class human craft with next generation technology to originate, design, and deliver multi-channel content systems at scale. Built for borderless collaboration and powered by deep craft expertise, we are the production engine designed for today's always on, AI driven marketing world.
About WPP
WPP is the trusted growth partner for the world's leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.
Responsibilities
- Lead the conceptualization and development of creative campaigns, with a strong focus on product launches, social media and audiovisual content, ensuring alignment with brand strategy and business objectives.
- Develop bold, relevant and distinctive creative concepts, translating strategic insights into strong visual ideas and compelling brand experiences.
- Take creative ownership of projects from initial concept through final execution, ensuring consistency and quality across every stage of the creative process.
- Define and lead the art direction of campaigns and audiovisual productions, including key visuals, mood boards, storyboards, treatments and visual references.
- Act as the Art Director on set, working closely with directors, photographers, DOPs, production teams and other creative partners to ensure the original creative vision is effectively translated into the final piece.
- Participate in pre-production meetings, casting, locations, styling, set design and other visual decisions that impact the overall look and feel of the production.
- Develop creative concepts specifically designed for social media, understanding different platforms, formats, audiences and cultural trends while maintaining a strategic view of the brand.
- Explore how AI and emerging creative technologies can enhance ideation, visual exploration and production workflows.
- Work closely with Strategy, Account Management, Production, Social and Post-production teams to develop integrated and executable creative solutions.
- Present and defend creative concepts internally and to clients, clearly explaining both the strategic thinking and visual approach behind each proposal.
- Participate in pitches and new business opportunities, helping develop bold and differentiated creative proposals.
- Supervise the creative development and final execution of campaigns, ensuring a high standard of craft across digital, social,
audiovisual and traditional formats.
- Manage several projects simultaneously while maintaining creative quality, meeting deadlines and responding effectively to client and production needs.
- Stay up to date with cultural, advertising, social media and visual trends, bringing fresh references and perspectives into the creative process.
Requirements
- Around 8 years of professional experience in creative agencies, advertising agencies, production environments or similar creative roles.
- Solid experience as an Art Director or Senior Art Director, with proven responsibility for projects from concept through production and final delivery.
- Strong conceptual thinking, with the ability to generate bold, original and strategically relevant creative ideas.
- Strong background in art direction for audiovisual productions and shoots, with experience collaborating directly with directors and production teams.
- Experience attending and creatively supervising film, photography or content shoots, taking responsibility for the visual and artistic consistency of the project.
- Experience developing integrated campaigns, particularly across product launches, social media, digital campaigns, audiovisual content and brand campaigns.
- Advanced proficiency in Adobe Creative Suite, particularly Photoshop, Illustrator and InDesign. Knowledge of After Effects and Premiere Pro is a plus.
- Strong understanding of social media from both a creative and strategic perspective, with the ability to adapt ideas to different platforms and formats.
- Interest in AI-driven creativity and generative tools. Previous hands-on experience with AI
📌 Creative Art Director (España)
🏢 WPP Production
📍 España