Experteer Overview
As CRM Project Manager, you own Fever’s global newsletter strategy across Secret Media Network cities, shaping content and automation to drive engagement and monetization. You’ll collaborate with editorial, marketing, and partner teams to deliver scalable, audience-first newsletters with branded placements. You’ll define workflows, analyze performance, and optimize across markets to support user lifecycle goals. This is a fast-paced, international role at a growth-focused company shaping how audiences discover experiences.

Compensaciones / Incentivos
• Define and own the newsletter content strategy across all active cities and markets
• Establish editorial frameworks and best practices for consistency and scalability
• Coordinate with local and global editorial teams for timely, high-performing content
• Create and maintain newsletter calendars aligned with events and seasonal moments
• Act as central point of contact for newsletter initiatives across editorial and branded teams
• Coordinate with branded and commercial teams to integrate partnerships on schedule
• Align placements with marketing and Originals launches to maximize visibility
• Build and optimize automated email flows and triggers
• Ensure CRM initiatives support acquisition, engagement, retention, and reactivation
• Collaborate with technical and data teams to implement scalable CRM processes
• Maintain segmentation, targeting, and personalization across markets
• Track and report on KPI like open rates, CTR, engagement, retention, revenue




• Share learnings with editorial and branded teams
• Balance editorial value and monetization to maintain audience trust
• Establish and document CRM workflows, guidelines, and best practices
• Ensure newsletters comply with brand voice and data privacy regulations
• Manage project timelines across cities and stakeholders
• Identify opportunities to improve efficiency via tooling, automation, and AI-driven processes

Responsabilidades
• 3+ years in CRM, email marketing, newsletter management, or lifecycle marketing in media/agency/digital brand
• Strong understanding of the newsletter ecosystem, including deliverability and performance optimization
• Experience working cross-functionally with editorial, marketing, commercial, and product teams
• Analytical with ability to translate data into actionable plans
• Proficient in English; additional languages a plus
• Experience with CRM/email platforms (Salesforce, Braze, Mailchimp, Iterable, HubSpot or similar)
• Familiarity with analytics and reporting tools (Excel, Metabase, Airtable)
• Detail-oriented, organized, proactive, and good problem-solving mindset
• Comfortable managing multiple markets, stakeholders, and deadlines
• Excited to work in a fast-paced, international environment

Requisitos principales
• Attractive compensation
• 40% discount on Fever events
• Flexible remuneration with Cobee
• Payflow salary in advance
• Private health u0026 dental insurance
• Hybrid work setup (Madrid)

📌 CRM Project Manager Strategist (Madrid)
🏢 Fever
📍 Madrid