Description

Key Responsibilities

Brand Strategy & Launch Excellence

- Lead the development and execution of brand strategies and launch plans across Spain and Portugal, ensuring alignment with local and integral priorities.
- Drive launch excellence, ensuring strong readiness, flawless execution, rapid issue resolution, and achievement of plan milestones and business objectives.
- Translate customer, market, competitive, scientific, and healthcare system insights into actionable growth strategies throughout the product lifecycle.
- Continuously assess business performance, identify opportunities and risks, and proactively adapt strategies to maximize impact.

Operational Excellence

- Lead agency management and ensure high-quality development and agile execution of promotional materials, campaigns, and customer programs.
- Manage budgets effectively, ensuring optimal investment decisions and strong ROI.
- Demonstrate excellence in project management, prioritization, and execution across multiple concurrent initiatives.

Customer-Centric Marketing & Omnichannel Engagement

- Design and execute integrated omnichannel customer engagement strategies that deliver personalized and impactful experiences across physical and digital channels.
- Leverage customer segmentation, journey mapping, and behavioral insights to optimize engagement strategies and resource allocation.
- Utilize analytics, customer data, and performance metrics to measure effectiveness, generate insights, and continuously improve marketing initiatives.
- Champion innovative approaches including AI-enabled solutions, Next Best Action principles, content personalization, and test-and-learn methodologies.

External Engagement & Market Understanding

- Build and maintain strong relationships with key external stakeholders, including KOLs, scientific societies, advocacy organizations, and healthcare decision-makers.
- Develop a deep understanding of the evolving healthcare environment, market access landscape, and competitive dynamics across Spain and Portugal.




- Partner with Market Access and Medical teams to ensure customer strategies support successful access, adoption, and long-term market growth.

Cross-Functional Leadership

- Act as a strategic leader across Medical Affairs, Market Access, Commercial Operations, Sales, Regulatory, Compliance, and external partners to ensure aligned execution.
- Influence without authority and lead matrix cross-functional initiatives across Spain, Portugal, and Global teams.
- Active participation in regional and global discussions, shaping strategy through strong market expertise and customer understanding.
- Own and foster a culture of accountability, collaboration, innovation, and continuous improvement.

Recommended Qualifications & Experience

Education & Experience

- Bachelor's degree in Life Sciences, Pharmacy, Business, Marketing, or related field.
- MBA or advanced business degree preferred.
- 8+ years of experience in pharmaceutical marketing, product management, or commercial roles.
- Proven experience leading or supporting successful pharmaceutical product launches.
- Experience working across Spain and Portugal strongly preferred.
- Experience in specialty care, rare diseases, hepatology, gastroenterology, or hospital products is required.

Operational & Strategic Capabilities

- Strong strategic thinking with demonstrated ability to translate insights into measurable business outcomes.
- Experience operating successfully in fast-paced launch and growth-stage brands, guaranteeing excellence in execution.
- Proven ability to influence diverse stakeholders and lead cross-functional teams in complex environments.
- Strong business acumen, analytical thinking, prioritization and decision-making capabilities.





Digital, Analytics & Innovation

- Demonstrated experience developing omnichannel customer engagement strategies.
- Strong understanding of customer analytics, segmentation, digital marketing, CRM, and commercial performance measurement.
- Experience leveraging data and analytics to optimize customer engagement and marketing effectiveness.
- Interest and experience in applying innovative technologies, including AI-enabled solutions, customer personalization, and predictive insights.

Functional Competencies

- Strong understanding of pharmaceutical regulations, compliance requirements, and promotional review processes.
- Excellent communication, presentation, and stakeholder management skills.
- Experience managing budgets, agencies, and external partners.
- Fluency in English and Spanish. Portuguese is an advantage.

Equal Employment Opportunity (EEO)

It is the policy of Gilead Sciences, Inc. and its subsidiaries and affiliates (collectively "Gilead" or the "Company") to recruit select and employ the most qualified persons available for positions throughout the Company. Except if otherwise provided by applicable law, all employment actions relating to issues such as compensation, benefits, transfers, layoffs, returns from layoffs, company-sponsored training, education assistance, social and recreational programs are administered on a non-discriminatory basis (i.E. without regard to protected characteristics or prohibited grounds, which may include an individual’s gender, race, color, national origin, ancestry, religion, creed, physical or mental disability, marital status, sexual orientation, medical condition, veteran status, and age, unless such protection is prohibited by federal, state, municipal, provincial, local or other applicable laws). Gilead also prohibits discrimination based on any other characteristics protected by applicable laws.

For Current Gilead Employees and Contractors:

Please apply via the Internal Career Opportunities portal in Workday.

📌 Sr Product Manager (Madrid)
🏢 Gilead Sciences
📍 Madrid