At Fresenius Medical Care, we are the global leader in kidney care, committed to improving the lives of patients with chronic kidney disease. Our mission is to deliver high-quality, innovative products, services, and care across the entire healthcare journey. Guided by our vision - "Creating a future worth living. For patients. Worldwide. Every day."-we work with purpose and compassion, supported by a general team of over 110,000 employees.Within our Care Enablement segment, we develop and provide life-sustaining medical products, digital health solutions, and therapies that empower clinical teams and improve patient outcomes. Our FME Reignite strategy drives transformation through innovation, efficiency, and sustainable growth.Our values guide how we work:We Care for our patients, each other, and our communitiesWe Connect across teams and borders to deliver excellence togetherWe Commit to doing things the right way- growing with purpose and leading kidney care with integrity and innovation Goal of function: The International Commercial Marketing Lead as part of the CBS department bridges the Business Units product marketing with the commercial country requirements. The department is responsible for leading the global commercial marketing strategy to achieve business objectives and ensure alignment across regions and stakeholders, driving segmentation, targeting and omnichannel programs by translating global direction into actionable initiatives,



and partnering with cross-functional and regional leaders to shape priorities and translate enterprise strategy into clear global marketing direction that enables effective local adaptation and value creation. The team has 3 main areas of responsibility:Overall CE brand positioning - defining the value story of our overall partnership capabilities beyond the pure product messagingMarket engagement - including launch excellence, ensuring the commercial country readiness of new products and data driven segmentation and targeting guidance for maximum impact in close alignment with the countriesMarketing execution - the implementation, execution and monitoring impact of marketing campaigns in collaboration with the countriesYour Responsibilities:Develop segmentation and targeting strategies using customer insights and analyticsOptimize product mix to improve profitability across regions and customer segmentsUse CRM data to track execution, measure impact, and drive commercial prioritiesCreate clinically credible and commercially effective customer-facing assetsEnable consistent omnichannel execution across digital, sales, distributors, and clinical education channelsEnsure messaging aligns with clinical evidence, product claims, and value propositionsMonitor campaign performance and implement continuous improvementsLead and align global, regional, and country marketing teamsPromote best practice sharing and partner closely with regional sales leadersBuild, lead, and develop a high-performing global

📌 Global Immunology & Respiratory Commercial Leader (Madrid)
🏢 Fresenius Medical Care
📍 Madrid