Si confía en que tiene las habilidades y la experiencia adecuadas, envíe su solicitud hoy mismo.
YOUR KEY FOCUS WILL BE Implementing the BTL strategy for the Channel, working cross functionally to deliver execution aligned to brand strategy. Delivering greater consistency in BTL, with 70% of execution to come from Channel Marketing toolkits from F26. Comfortable identifying gaps and adapting toolkits, but with a focus on executing in line with brand and shopper strategy.
With an external focus, being the Customer Marketing lead for a defined set of priority brands. Including being at ease discussing BTL & ATL choices for a brand, as extracted from working in partnership with Consumer Marketing. Bringing a shopper/guest, customer, and brand perspective to the BTL discussion. Ongoing management of A&P; budgets, including phasing and invoice/PO processes. High energy and driven, at ease overseeing multiple projects simultaneously, whilst empowering those around them to drive momentum. Possessing an entrepreneurial style, thriving on being a key contact for partner functions, as well as influencing internally and coordinating commercial priorities. Fluent command in English and Spanish.

EXPERIENCE:
Minimum 3 years experience within Marketing or Commercial. Exposure to WIKC/Hotspots, through Commercial or Customer/Brand Marketing, is preferred. Knowledge of the channel achieved by working directly with key customers (in a Marketing or Commercial capacity). Proven track record in positive stakeholder management. Experience of delivering shopper marketing activation or events is preferred. Experience of working for BTL/Creative agency is beneficial but not essential. Exposure to Bacardi Way Of Growth for Marketing on how to build brands sustainably and effectively.
PERSONAL QUALITIES – SHARE OUR FOUNDER'S PASSION AND ENTREPRENEURIAL FLAIRBelonging:



You have a strong capacity to create a culture of 'Belonging', where people feel appreciated for who they are, what they do, and who they can become.
People Agility: You bring a deep ability to understand and relate to people and navigate through tough situations to harness and multiply collective performance.
You have a growth and learning mindset: ready to test, stumble, learn and apply from experience.
People Agility: You bring a deep ability to understand and relate to people and navigate through tough situations to harness and multiply collective performance.
You have a growth and learning mindset: ready to test, stumble, learn and apply from experience.
It goes beyond just Cash The total rewards program is based on pay for performance, whereby the incentive programs are linked to company and individual performance.
Compensation, Paid Time Off & Retirement: Competitive Pay PackageCompetitive Holiday/Paid Time Off, plus additional days offered ( i.volunteer day, allowing you to give back to the community)Retirement/Pension PlanHealth & WellbeingMedical, Critical Illness, and Life InsuranceEmployee Assistance ProgramsBest-in-class, family-friendly, and inclusive leave policiesAdditional Benefits The benefits /perks may vary depending on the nature of your employment with Bacardi, your work location, and are subject to change.
Incentive plans are linked to the nature of your employment and can vary based on region, market, function or brand.
We are a family-owned spirits company with more than 160 years and seven generations of heritage. Our portfolio boasts more than 200 brands and labels including icons of today and of tomorrow. This means adopting an agile mindset, being comfortable with trying new things and taking risks, without being reckless.
We call each other "Primos" (Spanish for cousins) because being part of the family gives you the support you need to be the best you can be.

📌 Customer Marketing Manager (España)
🏢 1420 Bacardi Espana
📍 España