Sulzer is a leading engineering company with a proud heritage of innovation. Join our general team to grow your expertise and develop innovative solutions that enable a prosperous and more sustainable society. Sulzer is looking for a strategic and customer-focused Segment Marketing Manager to drive growth across our Industrial Water segment. This role will shape and deliver integrated marketing strategies that connect customer needs with Sulzer's full portfolio, creating compelling value propositions and driving measurable business impact. Working closely with Sales, Product Marketing, and business leaders across the organisation, you will translate market insights into effective go-to-market plans, campaigns, and customer engagement initiatives that support growth across global industrial water markets.
Develop and execute the Industrial Water segment marketing strategy.
Drive integrated marketing campaigns across digital, events, ABM, and lead generation activities.
Partner with Sales and Product Marketing teams to support commercial growth and customer engagement.
Monitor market trends, customer needs, and campaign performance to identify growth opportunities.
8+ years' B2B marketing experience within industrial sectors.




~ Experience developing and executing marketing campaigns, lead generation programmes, and performance tracking.
~ Strong stakeholder management skills and experience working within global matrix organisations.
~ Commercially minded, data-driven, and customer-focused.
~ Fluent English; This is an exciting opportunity for an experienced marketer who enjoys working across multiple stakeholders, driving strategic growth initiatives, and helping position Sulzer as a trusted partner in the Industrial Water market.
Opportunity to shape and execute the global Industrial Water segment marketing strategy for one of Sulzer's key growth markets.
High visibility across the organisation, working closely with senior leaders, Sales, Product Marketing, and business stakeholders globally.
Access to Sulzer's learning pathways, leadership development programmes, and continuous learning opportunities to support your professional growth within a leading global engineering company.
Competitive salary and benefits package benchmarked to local market conditions and aligned to the seniority, scope, and location of the role.

📌 Segment Marketing Manager Industrial Water (Madrid)
🏢 Sulzer
📍 Madrid