Are you the new Key Account Manager at Farm Frites, ready to grow strategic end-user partnerships across international foodservice and hospitality markets and make an impact? Do you bring commercial leadership, a challenger mindset, and the ability to connect strategy with hands‑on execution? KEY ACCOUNT MANAGER – END USERS

Asegúrese de presentar su candidatura con toda la información solicitada, tal como se expone en la descripción del puesto a continuación.

Farm Frites is a major international player in the foodservice sector. As a fast-growing, family-owned company with strong entrepreneurial roots, we aim to further strengthen and expand our leading position worldwide.

As Key Account Manager End Users, you are responsible for developing, managing, and growing strategic relationships with key end-user customers across international foodservice and hospitality markets. Your accounts may include QSR chains, restaurant groups, catering companies, leisure & entertainment operators, and hotel groups.

You operate at a strategic level, combining long-term account planning with hands‑on commercial execution. You understand your customers’ business models, challenges, and growth ambitions, and translate these insights into sustainable volume, margin, profitability, and brand growth for Farm Frites.

You act as a trusted advisor and challenger partner to your customers, bringing fresh market perspectives and commercial opportunities that help them grow their business while strengthening the Farm Frites brand position.

Translate customer needs, market developments, and emerging trends into actionable commercial opportunities.

Negotiate and conclude annual agreements, pricing structures, and commercial activations.

Initiate and execute commercial initiatives to grow market share and strengthen brand presence.





Identify trends and developments within international foodservice markets and translate insights into commercial actions.

Monitor account performance, product rotation, and customer satisfaction using data and reporting tools.

Organize product presentations, tastings, and kitchen tests to support product adoption.

Work closely with Marketing, Supply Chain, Customer Service, and distribution partners to ensure customer excellence.

Provide structured updates on performance, opportunities, and risks to the Sales Manager.

Maintain accurate and up-to-date account and activity information in the CRM system.

You will be part of an international Sales organization and work closely with Marketing, Supply Chain, Customer Service, and external distribution partners to deliver integrated commercial solutions and an excellent customer experience.

Bachelor’s degree or equivalent level through experience.

Minimum 5 years of commercial experience in Foodservice, FMCG, QSR, or related industries.

Strong negotiation, communication, and stakeholder‑management skills.

Data‑driven and comfortable working with CRM and reporting tools.

You operate with cultural awareness and strong interpersonal sensitivity.

You take full ownership of your accounts and commercial outcomes.

Data‑Driven Connector

You balance intuition with data‑driven decision‑making.

You use customer, market, and performance insights to guide commercial decisions.

You combine strategic account management with practical commercial execution.

Farm Frites is a key general player in the agri‑food industry, yet still a true family business. With multiple production sites and sales offices worldwide, we offer a dynamic, international, and entrepreneurial working environment.

Develop your strategic and commercial leadership skills. xugodme

Contribute directly to the growth of our brand and business across international markets.

📌 Key Account Manager -Service (Permanent) (Madrid)
🏢 Farm Frites International
📍 Madrid