GEO Specialist The GEO Specialist supports the strategy and execution of Generative Engine Optimization programs for a portfolio of B2B clients. This role works predominantly across on-site content planning and Reddit distribution (the two primary channels through which Foundation builds AI visibility) contributing to strategic engagements, content planning, and performance reporting.
KEY RESPONSIBILITIES GEO Research & Execution
- Research and document the prompts, questions, and content gaps that matter most for each client's audience and competitive position.
- Support analysis using GEO tools such as Profound, Ahrefs, and more.
- Contribute to AI visibility benchmarking - tracking how clients are cited across LLMs and the AI Search space relative to competitors.
- Assist in the development and maintenance of GEO strategies, execution scopes, and client-facing reporting assets.

On-Site Content Planning & Support
- Create content plans which support AI citation
- Audit existing client content for GEO alignment and flag restructuring opportunities that could improve AI Visibility.




- Collaborate with writing and strategy teams to ensure content plans are executable and successful

Reddit Strategy
- Develop and manage Reddit strategies that build client visibility & presence in the community content sources AI models reference.
- Identify the right subreddits, content angles, and participation strategies for each client's audience and objectives.
- Plan platform-native content that earns upvotes & citation - understanding what Reddit culture demands vs. what traditional marketing assumes.
- Support the strategy which drives authentic Reddit presence including organic participation, strategic comment engagement, and branded posts where appropriate.

Performance & Reporting
- Track client KPIs including AI visibility, citation share, share of voice, AI referral traffic, prompt coverage, and Reddit engagement metrics.
- Contribute to regular performance reports with cl

📌 GEO Specialist (Zaragoza)
🏢 Foundation
📍 Zaragoza