Marketing Manager (Cataluña)

Marketing Manager (Cataluña)

19 oct
|
Constructor Labs
|
Cataluña

19 oct

Constructor Labs

Cataluña

Marketing Manager (Research and Education Experience) Constructor Labs is the research arm of Constructor Knowledge, based at Campus Ring 1 in Bremen, Germany. Our work is organized around three units: Knowledge Labs, Cyber Labs and Science Labs. We apply computing, software and robotics research to make scientists, teachers and students more effective, working with institutional partners that include CERN, NUS, Carnegie Mellon and Fraunhofer. About the Role The purpose of this role is to position Constructor Labs, the applied research and innovation centre of Constructor Group, and to generate demand for its services to universities and enterprises: audit and consultancy, talent development, educational product development, platform implementation and integration, and research services. The Marketing Manager is the single point of contact for all marketing discussions and decisions at Constructor Labs, owns the messaging, plan, budget and results, and works hands-on while orchestrating Constructor's shared team. Key Responsibilities Positioning,



Messaging & Market Insight * Own the positioning and messaging for each Constructor Labs service line, tailored to university leadership and to enterprise L&D;, HR and R&D; decision-makers. * Turn research and education offerings into clear value propositions and sales materials: presentations, one-pagers, website copy and case studies (e.g. JetBrains, Acronis). * Run market analysis of the higher-education, EdTech and research landscape: benchmark competitors and comparable providers, follow rankings, funding and policy trends, and identify new opportunities. * Keep messaging consistent across all channels and materials used by business development and leadership. Success Metrics and KPIs: clear messaging per service line, sales materials in active use, market insights that inform priorities. Account-Based Marketing & Demand Generation * Build and run account-based marketing programmes for priority university and enterprise

📌 Marketing Manager (Cataluña)
🏢 Constructor Labs
📍 Cataluña

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