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A F&B; Cluster MarCom (Food & Beverage Cluster Marketing & Communications Manager) is responsible for developing and executing marketing and communication strategies for the food and beverage outlets across multiple hotels within a cluster or region.
¿Qué tendrás que hacer?

Definition of the Marketing & Communication Plan for Outlets
Establishment of the Marketing & Communication plan.
Plan creation.
Plan monitoring.




Plan adaptation throughout the year.

Branding and Concept
Ensure visual and conceptual consistency for each outlet.
Development of all stationery and communication/marketing materials required for each restaurant.

Digital Communication
Handle publications to social media, supervise publications, materials, and shootings. Control monthly publication calendars.
Coordinate with agencies and the e-commerce team.
Optimize presence on key platforms (websites, Google Business Profile, reservations).

PR
Coordinate the PR plan of each outlet’s hotel.
Draft/Review press releases.
Organize national and international press trips to promote the restaurant.
Hosting: receiving journalists and influencers.
Development of gifts for clients or press.
Collaborate on national and international Press Trips organized by BU or RO where the hotel, and therefore the restaurant, is promoted.

Campaigns a

📌 F&b Cluster Marketing Barcelona (España)
🏢 Minor Hotels Europe and Americas
📍 España