Position overview At dormakaba, we're transforming the way we deliver digital marketing through AI, automation and modern marketing technology.

We're looking for a highly organised Digital Experience Technology Specialist who combines hands-on digital marketing execution with a passion for AI-driven ways of working. You'll own the technical delivery of marketing campaigns, build digital experiences, manage marketing automation and use AI as a core part of your daily workflow.

This is an ideal opportunity for someone who enjoys combining project coordination, marketing technology, website management and AI-powered productivity to deliver measurable business impact.

What you will do

Manage digital marketing campaigns from planning through launch and reporting

Build and maintain landing pages, microsites and web experiences in Webflow

Create and deploy responsive HTML email campaigns

Configure and optimise marketing automation programmes within Salesforce Account Engagement and HubSpot Marketing Hub

Coordinate stakeholders, assets, approvals and campaign timelines using project management tools such as Jira or Notion

Act as webmaster for campaign websites, ensuring quality, compliance and performance

Use AI tools and AI agents to accelerate campaign delivery, reporting, quality checking and workflow automation

Monitor campaign performance and continuously improve results

What we require Essential Experience

Minimum 3 years' experience in digital marketing, marketing technology or campaign operations

Experience working in a fast-paced agency or in-house digital marketing environment

Proven experience delivering digital campaigns involving multiple stakeholders and deadlines

Hands-on experience with marketing automation platforms,



particularly HubSpot Marketing Hub and Salesforce Account Engagement

Experience building and maintaining websites, landing pages and campaign assets in Webflow

Experience as a webmaster or managing digital properties

Experience using Figma to work from design files and templates

AI-First Mindset We’re specifically looking for candidates who use AI as part of their everyday work.

This means:

Working with AI throughout the day, not just using chat tools occasionally

Using AI to create, optimise, review and automate marketing activities

Experience with AI-powered workflows, agents or automation tools

A genuine passion for staying current with the latest AI developments and applying them in practice

What we offer

Health insurance

Flexible remuneration (childcare ticket, transport ticket, restaurant ticket)

Flexible schedule

Remote working days

Who we are We are at the heart of every place that matters. From automatic doors to cloud-based access management – as a leading integral provider in the access solutions market for schools, banks, airports, hospitals, hotels, and many more, we enable seamless movement within secure, safe, and sustainable places. With over 160 years of experience and a focus on excellence and innovation, we offer exciting opportunities to grow in an environment where you can make a real impact. At dormakaba, you are encouraged to take initiative, develop your skills, and build your career alongside 16,000 experts worldwide who are setting industry standards every day.

At dormakaba, we are proud to be an equal opportunity employer. We are firmly committed to creating a diverse and inclusive work environment where all individuals are treated with respect and dignity. We actively promote equal employment opportunities.

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📌 Digital Experience Technology Specialist (Madrid)
🏢 dormakaba International Holding
📍 Madrid