SEO Marketing Copywriter at Zapiplay in Tarragona, CT, ES This Full time on site position offers great opportunities for career growth. We are Zapiplay, a full service marketing and design agency based in the UK and Spain. We are looking for people to join us in our mission to provide world-class solutions to medium-sized businesses around the world. We are passionate about driving our clients' growth and are looking for people who take pride in their work and enjoy having a bit of fun at the same time. We're looking for talent to do something great together. We hire people like you: ambitious and forward-thinking people who want to be more than just another employee. Will you be one of them? What we are looking for Responsibilities * Produce content (written and visual) for social media, marketing material, including emails and websites. * Monitor ongoing social media and event marketing spend against budget, keep accurate records and highlight where variances occur. * Proactively identify opportunities to engage and grow online communities through social media posts and online group management. * Develop a complete funnel / communications strategy to convert followers into customers and then into brand ambassadors and champions. * Drive tactical experiments to broaden the base of brand ambassadors and followers and deepen engagement. * Identify key users and find ways to engage their voices as part of marketing campaigns and the decision-making process. * Develop customer stories and disseminate them through content marketing / branding, public relations, public relations, etc. * Execute relevant digital marketing activities, such as keyword analysis, website changes and social media posts. * Plan and execute social activities that can help build our online community through group discussions and event management.



* Assist in the production of ongoing competitor reporting and analysis, with particular reference to branding, social media activities and promotions. * Reporting to the Head of Digital Marketing and measuring performance against established KPIs. Requirements * Minimum 3 years' experience with a proven track record of creating high quality content (copy, images and videography) in the health and fitness, restaurant and real estate industries. * Excellent writing skills in Spanish. * Proficient in the use of Adobe Creative Suite and any video production and editing software. * Passion for community-based marketing to drive online engagement. * Strong organisational/time management skills with excellent attention to detail. * Great passion for people, stories and communities. * Good sense of humour, witty, positive and hard-working. * Work experience in fitness, health or wellness companies. * Understanding of all the analytical tools involved in social media publishing and the mechanics of virality. * Ability to use spreadsheets to analyse data and spot trends. * A proven track record of creating visual content. * Experience in customer interactions and data-driven marketing. * Ability to translate trends into workable forms that anticipate market and customer needs. * A university degree in a related field, media, graphic design, public relations, film making, journalism ... etc. is an advantage. Benefits * Technology kit: laptop, mobile ... * Welcome Kit: Sweatshirt, mug, thermos, ... * Reconciliation of work and family life * Medical and dental insurance * Permanent contracts * Team events * Paid training * Break room with drinks and fruit * Industry: health, wellness & fitness, horeca, real estate * Continuous learning * Training is provided on all major platforms, tools and technologies. * Access to hundreds of resources, courses and training materials online * Salary Negotiable #J-18808-Ljbffr

📌 Seo Marketing Copywriter At Zapiplay (Madrid)
🏢 Zapiplay Group
📍 Madrid