Overview

You will own partner-led demand generation for Portugal, turning strategic alliances into a scalable pipeline. Collaborating across Demand Gen, Marketing, Sales and Partnerships, you’ll craft and execute joint GTM plans that convert into revenue. Expect a mix of strategic planning and hands-on execution, with a focus on experimentation, AI-enabled growth, and cross-functional alignment. This role offers impact at scale within a fast-growing, partner-driven organization.

Compensaciones / Incentivos

- High growth environment
- Wellhub (gym, pools, classes)
- Cobee benefits
- Language classes
- Office breakfast and fruit
- Pet friendly

Responsabilidades

- Own the pipeline generation strategy for Portugal partners and translate goals into growth plans
- Build and run joint GTM programs with partners across events, campaigns, outbound plays, co-marketing and enablement
- Analyze funnel performance, pipeline, and ROI to optimize allocations
- Create repeatable, scalable growth playbooks adaptable to partner maturity
- Experiment with channels, messages, formats, and working methods to source qualified pipeline
- Leverage AI and technology to accelerate campaign creation, research, prospecting, analysis, and execution




- Foster strong stakeholder relationships and align cross-functional teams around priorities
- Own and improve partner portfolio pipeline performance and growth impact
- Collaborate with Sales, Marketing, Product and other teams to ensure alignment with Factorial GTM
- Translate data into action and drive data-informed decisions

Requisitos principales

- Native Portuguese and professional English
- Strong commercial/business mindset; marketing should drive pipeline and revenue
- 2–5 years in Demand Generation, Growth, B2B Marketing, Sales, Partnerships or similar
- Comfort with owning numbers and using data to decide where to invest
- Strategic thinker with execution ability (define GTM and launch campaigns)
- Autonomous, proactive; problem-solver who creates solutions
- Strong stakeholder management and communication; ability to influence internal and partner teams
- Data-driven and analytical with ability to tie campaign performance to funnel and revenue
- Builder mentality; thrive in ambiguous, high-growth environments
- Bias for action in a fast-moving setting

- stakeholder management
- data-driven decision making
- strategic thinking
- data analysis
- campaign management
- GTM planning

📌 Partner Demand Generation Specialist Portugal (Barcelona)
🏢 Factorial Hr
📍 Barcelona