About Sporty Group
Sporty Group is a global sports entertainment company, home to leading brands like
SportyBet
,
Football.com
and
SportyTV
. We operate at the intersection of
sports, content, community and technology
, building products and media experiences that connect fans with the moments that matter.

Our media brands, led by
SportyTV
, bring fans closer to the game through highlights, stories, analysis, personalities and football culture, across every major social platform.

Role Overview
We’re looking for a
Social Media Lead
to drive social strategy and coordinate the social team behind
SportyTV and our sports media brands
. This role combines
team leadership
, a
sports journalism mindset
and
strong editorial judgement
to make our channels a go-to destination for football fans.

You’ll set the editorial direction, run day-to-day publishing operations, and lead a team of social media managers, community managers and content creators, making sure our output is
fast, accurate, engaging and built for growth
.

You’ll work closely with
Content,



Video/Production, Design, Brand, Marketing, Partnerships, BI and Country teams
, and report to the Social Media Director.

Key Responsibilities
Team Leadership & Coordination
- Lead, coordinate and develop a team of social media managers, community managers and content creators across SportyTV and our media brands.
- Set priorities, assign coverage and run workflows and shift planning for match days, live events and breaking news.
- Give clear feedback, run regular editorial meetings and raise the team’s creative and editorial standards.
- Build scalable processes (calendars, briefs, approval flows, playbooks) that keep the team fast and consistent.

Editorial Strategy & Sports Coverage
- Define and execute the social and editorial strategy for SportyTV and Football.com, aligned with general brand guidelines and business priorities.
- Own the editorial calendar around major football and sports moments (EPL, UCL, LaLiga, AFC

📌 Social Media Lead (Madrid)
🏢 Sporty Group
📍 Madrid