Regional Brand Manager (Zaragoza)

Regional Brand Manager (Zaragoza)

17 oct
|
BingX
|
Zaragoza

17 oct

BingX

Zaragoza

BingX EU, a prospective MiCA-licensed entity, serves as the independent and strategic European business of BingX and is dedicated to establishing a premier regulated environment for digital asset trading. (BingX EU will commence only after MiCA license is granted.)BingX EU's current vacancy | Full-time | Long-term | REMOTEKey Responsibilities1. Brand Strategy & LocalizationCraft and localize brand messaging to align with local market needs, cultural nuances, and industry trends, driving brand relevance and loyalty.Ensure brand localization resources and strategies effectively support regional priorities.2. PR & CommunicationsBuild and strengthen brand visibility and competitiveness across mainstream and crypto media.Manage regional PR initiatives to establish and maintain a strong, positive brand image.Collaborate with global and local teams on messaging consistency and spokesperson activities.3. Brand MarketingPlan and execute digital marketing campaigns tailored to regional audiences.Drive brand awareness, engagement, and conversion through innovative,



data-driven approaches.Monitor and analyze campaign performance to optimize results and ROI.Localize and amplify integral marketing campaigns, sponsorships, and events for regional relevance.Collaborate cross-functionally to ensure consistent messaging while reflecting local culture and insights.Strengthen regional brand impact through creative adaptation of global initiatives.5. Cross-Functional CollaborationWork closely with local BD and operations teams to align marketing priorities.Support key launches, events, and partnership initiatives within the region.RequirementsLanguage Proficiency: Fluent in Polish and German (native or bilingual proficiency preferred), with professional working proficiency in English.5+ years of experience in PR, Branding, or Marketing, with a strong preference for candidates from the Fintech, Crypto, or Web3 sectors.Deep understanding of local crypto consumer behavior, regional trends, a

📌 Regional Brand Manager (Zaragoza)
🏢 BingX
📍 Zaragoza

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