17 oct
|
Swedish Orphan Biovitrum
|
Madrid
17 oct
Swedish Orphan Biovitrum
Madrid
Experteer Overview
In this role you will drive the presence and credibility of Sobi in the hematology and immunology community, leading local marketing initiatives for Spain and coordinating cross-functional launch readiness for potential pipeline or acquired products. You will partner with medical, market access, and HQ colleagues to deliver compliant, high-impact campaigns and strategic communications. The position blends field activity with cross-border collaboration to align local plans with Sobi’s global strategy, while measuring ROI of commercial efforts. This is a growth-focused role with influence on strategy, engagement with stakeholders, and potential product launches.
Compensaciones / Ventajas
• Develop country business plan and local strategy with budget
• Lead the local brand team and ensure cross-functional accountabilities
• Provide market/competitor feedback to global strategy
• Drive branded and unbranded marketing tactics compliant with regulations
• Lead pre-launch activities and cross-functional launch readiness for pipeline or acquired products
• Create strategic communications/training materials with a focus on scientific credibility
• Coordinate hematology/immunology engagements and support KAM and National Sales Manager
• Collaborate with local medical/community engagement teams on patient partnerships
• Measure ROI and monitor marketing investment efficiency post-launch
• Travel as needed to align with HQ and international teams
• Manage stakeholder relationships with BUD, National Sales Manager, and KAM team
• Contribute to overall marketing strategy to reflect local needs within global plan
• Spend time in the field to engage with key customers
• Maintain regular presence at national and international conferences
Responsabilidades
• University degree in medical or science-based field
• At least 3 years of pharmaceutical marketing leadership or management experience
• Direct customer relationship management experience
• Experience monit
📌 Brand Manager (Madrid)
🏢 Swedish Orphan Biovitrum
📍 Madrid