Experteer Overview In this role, you will lead the strategic development and execution of digital marketing and communication initiatives to raise brand visibility and support regional growth. You’ll guide a cross-functional team to deliver impactful campaigns aligned with corporate objectives and local priorities. You’ll work with data to optimize campaigns, content, and channels while fostering a high-performing, creative, and accountable team. This is an opportunity to shape regional marketing strategy within a global industrial group and drive measurable impact. Compensaciones / Incentivos • Develop and implement annual digital marketing and communication strategies • Leverage CRM potential in C4C and oversee CRM campaigns, analyzing results • Serve as liaison between division, sales, and marketing/communication teams to share market insights • Define and monitor KPIs; propose corrective actions to improve campaign effectiveness • Manage and optimize content across websites, social media, email, and digital advertising • Organize customer events and communicate product updates,



usage, and pricing • Create synergies between sales and marketing to maximize ROI of activities • Maintain and update product databases and digital catalogs • Conduct competitive benchmarking and market analysis to inform strategy • Align regional marketing goals with business lines and teams • Lead, coach, train, and manage the marketing team to achieve goals Responsabilidades • Bachelor's or master's degree in marketing, Communications, Digital Media, or related field • 5-7 years of digital marketing and communications experience, preferably in a multinational or industrial setting • Proficiency in Google Analytics, Adobe Creative Suite, CMS platforms, and CRM systems (C4C) • Strong project management, analytical, and interpersonal skills • Multilingual capabilities (Spanish, English, Italian, Portuguese) a plus Requisitos principales • flexible working arrangements • pension plan • hea

📌 Regional Digital Marketing (Comunidad de Madrid)
🏢 Atlas Copco
📍 Comunidad de Madrid