Experteer Overview In this role you will advance data-driven marketing at a integral education platform. You’ll build and apply models to optimize bidding, audiences, and creative performance, partnering with Marketing, MarTech, and Data teams. You’ll translate business questions into measurable experiments and predictive frameworks, shaping how campaigns drive ROI. The position combines exploratory analytics with production-ready pipelines, backed by a human-led, AI-enabled learning mission. Your work will influence cross-channel decisions at scale and directly impact learning outcomes worldwide.Compensaciones / Beneficios
- Design and own the Creative Analytics Framework to guide creative and media-buy decisions
- Predict cohort maturity and connect spend to future conversions
- Optimize bidding signals with channel managers and AI team
- Build audience uplift models to identify incremental value and refine targeting




- Collaborate with Data Eng and Applied AI on scalable data pipelines and ETL evolutionResponsabilidades
- Python, SQL, Databricks (distributed framework)
- Experience with marketing or attribution data and understanding of how bidding platforms consume signals
- Advanced modelling including propensity and uplift models
- Causal inference and experiment design
- Ability to convert a business hypothesis into testable models and to be honest about data limitations
- Cross-team collaboration with Applied AI, marketing measurement, MarTech and CRMRequisitos principales
- monthly allowance for lessons on Preply.Com
- Learning u0026 Development budget
- health insurance
- relocation package to Barcelona
- mental health support platforms
- Gympass-partnered wellness centers

📌 Staff Data Scientist - Paid Marketing Optimization (Barcelona)
🏢 Preply
📍 Barcelona