16 oct
|
Chiesi España & Portugal
|
Barcelona
16 oct
Chiesi España & Portugal
Barcelona
Mission Asegúrese de enviar su solicitud rápidamente para maximizar sus posibilidades de ser considerado para una entrevista. Lea la descripción completa del puesto a continuación. The Marketing Solution Partner for Primary Care will play a key role in driving impactful marketing solutions by leveraging a deep understanding of the Primary Care (AP) environment. This role is responsible for leading strategic projects, fostering strong collaborations with scientific societies, and ensuring the development of relevant, high-value initiatives that enhance engagement with healthcare professionals. Key Responsabilities 1. Market Insight & Strategic Contribution * Develop and maintain a deep understanding of the Primary Care landscape, including healthcare professionals' needs, patient pathways, system challenges, and emerging opportunities. * Translate market insights into actionable strategies and value-driven initiatives that improve disease awareness, diagnosis, patient identification, disease control, and treatment optimization.
* Identify opportunities to accelerate growth through earlier intervention, improved patient management, and enhanced healthcare professional engagement. 2. Strategic Project Ownership * Full ownership of strategic projects of high-impact educational, scientific, and customer-focused initiatives addressing unmet needs in Asma and COPD. * Drive the development of solutions that support healthcare professionals in improving patient outcomes and quality of care. * Ensure all initiatives are aligned with franchise priorities and contribute to both customer value and business objectives. 3. Scientific Societies Engagement * Design and execute a comprehensive engagement plan with Primary Care scientific societies, including SEMFYC, SEMERGEN, SEMG, and GRAP. * Establish long-term strategic partnerships with opinion leaders, society representatives, and key stakeholders within the Primary Care ecosystem. * Promote co-creation initiatives that contribu
📌 Brand Manager Respiratory (Barcelona)
🏢 Chiesi España & Portugal
📍 Barcelona