You open Ads Manager before you open Instagram in the morningYou spotted a creative fatigue issue before the client even knew what creative fatigue wasYou inherited a campaign with a $147 CPL and brought it down to $76 in 6 weeksYou understand why creative IS targeting — and you use that to brief better ads, not just complain about rising CPMsYou see a "Advantage+ Audience" toggle and have a very strong opinion about itIf you just felt personally called out — this 100% remote Performance Marketing role is for you.What you'll actually be doing:Run ad campaigns that fill classrooms— Plan, build and scale Meta, TikTok, Google, LinkedIn & YouTube ads for some of the world's most exciting education brands. Your job: hit the KPIs, then beat them.Go deep on client goals— Fully understand what each client sells, who they're selling to, and what success actually looks like for their business. Not just clicks. Enrollments.Obsess over the data— Analyze and optimize relentlessly. Lower CPLs. Improve ROAS. Raise lead quality. If a campaign isn't performing, you're already three steps into fixing it before anyone asks.Be the bridge between data and creative— Work closely with our Creative Team to translate performance insights into sharper briefs. You know which hooks are dying, which angles are scaling, and how to communicate that clearly.Stay ahead of the game— Algorithm updates, platform changes, new best practices — you're not waiting for a blog post to tell you.



You already know.The role is NOT for you if:You set campaigns live and check back in a weekYou think "optimising" means adjusting budgets and calling it a dayYou've never looked at a creative and thought "this hook is why the CPL sucks"You need someone to explain why broad targeting is winning right nowYou treat every platform the same way (TikTok is not Facebook. We cannot stress this enough.)It IS for you if:You have 3–4+ years of hands‑on experience managing and scaling Meta, TikTok, Google, YouTube and LinkedIn Ads — ideally at an agencyYou can set up tracking in your sleep and actually understand what you're measuringYou have a solid grasp of creative strategy and how it directly impacts campaign performanceYou understand full‑funnel marketing — TOFU, MOFU, BOFU isn't just jargon to you, it's how you thinkYou're a native‑level English speaker based in CET ±2 hoursYou triple‑check everything before it goes live — because launching a broken pixel is not a vibeYou're not precious about your approach. You care about results, and you'll change your mind when the data tells you toWhat's in it for you:100% remote — your office is wherever your Wi‑Fi is strong enough to load Ads ManagerFast‑moving environment — we're scaling hard in 2026 and you'll be right in the middle of itAnnual team retreat — one workation a year with the full crew (work hard, play harder)Learning budget — because the best media buyers never stop learningCompetitive salary starting from €3,500 per monthWe're looking for the person who sees "$200K+ monthly ad spend across 8 education clients" and thinks I've got this — not that's a lot of dashboards.#J-18808-Ljbffr

📌 Performance Marketing Manager (Meta & Tiktok Ads) (Madrid)
🏢 Lurn Media
📍 Madrid