Paid Search ManagerDepartment:MarketingEmployment Type:Full TimeLocation:SpainReporting To:Tyler RogersDescriptionWhy this role existsWe are seeking an experienced, analytical, and data-driven Paid Search Manager to own and scale our Google Ads and Microsoft (Bing) Ads programs. Managing a combined monthly budget of $225 K–$250 K+, you will be directly responsible for the strategy, execution, optimization, and continuous growth of our paid search efforts.You will oversee a multi-faceted account structure—including Branded, Non-Branded, Performance Max (PMax), and Demand Generation campaigns—leveraging advanced t ROAS bidding strategies to maximize revenue and return on ad spend.What are your responsibilities:End-to-End Account Ownership : Strategy, buildout, optimization, and daily management of Google Ads and Microsoft Ads accounts targeting high-volume revenue growth.Bidding Strategy & Budget Allocation : Manage and fine-tune automated bidding strategies (specifically t ROAS and Maximize Conversion Value), continuously balancing spend between high-intent search, PMax,



and Demand Gen channels.Campaign Execution & Optimization :Structure and refine Branded and Non-Branded search campaignsfor high relevance, strong quality scores, and efficiency.Optimize Performance Max (PMax) campaignsusing strategic asset groups, audience signals, negative keyword lists, and placement exclusions.Scale Demand Generation campaignsto capture upper/mid-funnel demand through engaging visual and video assets across You Tube, Discover, and Gmail.Testing & Experimentation:Design and execute structured A/B tests for ad copy, landing pages, creative assets, audience targeting, and bidding targets.Data & Attribution Integrity : Collaborate with data/analytics teams to ensure accurate conversion value modeling, offline conversion tracking (OCT), first-party data integration, and attribution accuracy.Cross-Functional Alignment : Work closely with Creative, Copywriting, and Landing Page teams to

📌 Paid Search Manager (Málaga)
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📍 Málaga