Are you a visionary marketing leader with a track record of driving exponential growth in fast-paced, highly competitive, and regulated industries?We are looking for aHead of Marketing (DK & SE)to define, develop, and execute our overarching marketing strategy across Denmark and Sweden. If you are a strategic thinker who thrives on data-driven decision-making, creative innovation, and high-impact commercial results, this is your opportunity to shape the future of our brand in key European markets.Location: RemoteType: Full-timeWhat You Will DoStrategic Vision:Define and execute a holistic regional marketing strategy aligned with commercial targets, market nuances, and brand vision.P&L; & Budget Ownership:Manage the regional marketing budget, ensuring optimal capital allocation, spend efficiency, and maximum ROI/profitability across all campaigns.Channel Mastery:Oversee performance across digital and offline channels — PPC, SEO, Social, Affiliate, CRM, PR, Events, and Sponsorships.Brand, Acquisition & Market GrowthBrand Leadership:Drive consistent brand messaging, positioning,
and identity across all markets and customer touchpoints.Acquisition & Retention:Build and optimize end-to-end funnels that drive customer acquisition, boost engagement, and maximize retention.Market Insights & Innovation:Lead competitor intelligence and customer research to uncover new growth opportunities, adopting cutting-edge MarTech tools and methodologies.Cross-Functional SynergyCross-Functional Collaboration:Partner closely with Product, Sales, IT, Finance, Risk, Compliance,Legal, and Country Managers to ensure seamless, integrated customer journeys.Executive Reporting:Establish robust analytics frameworks to deliver actionable performance insights to C-level executives and the Board.Compliance & Responsible Marketing:Ensure all marketing practices strictly comply with local industry regulations and Responsible Gaming standards.What We Are Looking ForRelevant Experience:8–10+ years of pro
📌 Head Of Marketing (Madrid)
🏢 VBET
📍 Madrid