For one of our main clients located in Alcobendas, Omnitel is looking for a Loyalty Rewards Manager for the Direct To Consumer (DtC) team to support on the Rewards roll out and deployment.
Strengthening our client's DtC business with a loyalty platform strategy is key to maintaining strong growth and competing with other benefits/promotions rather than pricing that creates channel conflict. Activate Customer Data and our client's loyalty platforms with formidable activities and tactics to drive cross-sell and up-sell in the DtC channel.

General Data:
• Type of contract: Indefinite
• Hours: 09:00h. - 18:00h / Flexibility (40 hours)
• Location: Madrid- Spain Hybrid
• Start Date: Immediate
• Salary range : 30K-34K

Key Responsibilities:
• Create and coordinate the loyalty program initiatives transversally to all business divisions.
• Co-create together with Head of Loyalty & Biz Insights the local CRM strategy & vision, aligned with general Headquarters strategy.
• Manage Rewards program calendar.




• Define & execute the rewards campaigns plan and goals to ensure an effective communication within multiple channels including email, Mobile App notifications, Wallet, etc.
• Prepare dashboard, KPIs, analysis, reporting and comparison of campaigns performance with main user experience, GCRM platform and e-commerce KPIs.
• Identify improvements and new opportunities to expand the loyalty initiatives and results.
• Manage database users tiering program to energize and retain customers, AOV and purchasing frequency.
• Manage GCRM platform to setup new campaigns and update dashboard.
• In collaboration with Customer Service support customer queries and requests.
• Align with legal team to optimise personalization and Rewards communications within the GDPR legal regulation.

Essential requirements:
• 3+ years’ experience as Retention Marketing role with strong digital focus.
• Loyalty program management experience.
• Hands-on experience with digital marketing tools. Salesforce, A

📌 Loyalty Rewards Manager (Madrid)
🏢 Omnitel
📍 Madrid