The Regional Head of Performance Marketing is responsible for driving the lead generation to ensure the necessary pipeline across the region to achieve our ambitious targets.
This is a role for someone who is a natural leader, performance-driven, people-centric and comfortable with using data strategically. The role also involves influencing and building strong relationships across the region.
Our ideal candidate is a professional with solid experience in Performance Marketing, ideally within the education industry, with the ability to create strategies to drive lead generation and pipeline, and has experience in marketing, sales and conversion techniques. The role will be responsible for defining the overall Performance Marketing strategy and implementation in order to guarantee the pipeline and lead generation targets.
Skills, Qualifications and Experience

Education: University degree,



with specialisation in Marketing preferred
7+ years’ experience in performance marketing
Proven experience of scaling digital marketing capabilities and optimising performance and ROI
Experience of using key performance marketing platforms including Meta Business Manager, Google Ads, Google Analytics, Tag Manager, Google Search Console, and HubSpot
Demonstrable experience of managing marketing agencies
Experience working in a general, matrix organisation
Exceptional communication and project management skills
Strong understanding of analysis and optimisation processes across key marketing platforms
Strong project management, communication and organisational skills

📌 Head of Performance Marketing (España)
🏢 Confidential
📍 España