Head of Acquisition (Barcelona)

Head of Acquisition (Barcelona)

15 oct
|
COCUNAT | Clinical Cosmetics
|
Barcelona

15 oct

COCUNAT | Clinical Cosmetics

Barcelona

At
COCUNAT
, we’re building a new generation of clinical beauty: high-performance products, disruptive branding and a digital-first mindset.

We’re looking for a
Head of Acquisition
to lead our customer acquisition strategy and accelerate business growth across international markets.

This is a key role within the Growth team, combining
strategic vision, performance and leadership
to build a more diversified, profitable and scalable acquisition structure across
Meta, Google Ads, SEO, Affiliates and Content Influencers
.

You’ll own
COCUNAT’s
acquisition strategy across markets, connecting channels, investment and performance to drive sustainable business growth.

Strategy & Growth
- Design and lead the multi-channel acquisition strategy across
Spain, France, Italy, Germany and the US
.
- Define channel mix and budgets based on CAC, ROAS, LTV and business goals.
- Drive acquisition diversification beyond Meta.
- Identify new growth and scalability opportunities.

Paid Media & Performance




- Lead the strategy and optimisation of Meta Ads and Google Ads across multiple markets.
- Manage campaigns and budgets with a strong focus on profitability and sustainable growth.
- Collaborate closely with Creative teams to develop performance-driven messaging and creatives.
- Analyse results and turn data into actionable decisions.

Data & Leadership
- Monitor key acquisition KPIs and build business-oriented reporting frameworks.
- Ensure reliable attribution and tracking across the analytics ecosystem.
- Lead and develop the Acquisition team.
- Foster a data-first, ownership-driven and high-performance culture.
- Drive the adoption of AI tools and new technologies to improve productivity and performance.

Your profile
- 5–8 years of experience in Performance Marketing, Growth or Digital Acquisition, ideally within ecommerce or DTC brands.
- Strong experience managing Meta Ads and Google Ads with high budgets.
- Knowledge of SEO, Affiliates and Influencer-driven acquisition strate

📌 Head of Acquisition (Barcelona)
🏢 COCUNAT | Clinical Cosmetics
📍 Barcelona

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